DecideAct raises a further DKK 14.8 million from private investors, including the chairman of the board, to accelerate growth.
Further private investment of DKK 14.8 million in DecideAct represents a major strengthening of the company’s capital base and will be deployed to enhance the implementation of DecideAct’s growth strategy over the next two years.
Software company DecideAct has agreed with private investors, including Jens Munch (J. Munch Holding ApS) and Peter Søndergaard (chairman of DecideAct) that they will invest a further DKK 14.8 million in total into DecideAct by way of a directed issue. The investment represents a major strengthening of the company’s capital base and will be deployed to accelerate the implementation of DecideAct’s growth strategy over the next two years.
More sales resources and faster tech deliveries
The main part of the capital will be deployed to widen DecideAct’s sales and marketing bandwidth and allow DecideAct to pursue its pipeline with greater force. This will also allow for allocation of additional sales resources in favor of larger, corporate prospects which are potential game changers for DecideAct, but which are also known for having extended processes, special feature/function requests and high dependency upon single corporate management members (Chief Strategy Officers, CFOs or CEOs). Furthermore, the investment enables expedited delivery of the technical roadmap.
Potential to become a dominant player
Chairman of the board, Peter Søndergaard, former Executive Vice President of Gartner Group expects the capital injection to provide the decisive boost to a concept that has already proven its viability and relevance in many different businesses. Commenting on his own involvement, he states: "I have previously expressed the view that DecideAct has the potential to become a dominant player in its category. And I want to help unlock that potential."
Relevant and highly scalable solution
Previously Jens Munch has made it clear that he considers DecideAct's solution to be both relevant in the market and highly scalable, and he believes that DecideAct has proven this assumption correct with the addition of customers in multiple industries and geographies. Commenting on the current capital injection, Jens Munch says: "Investment is about confidence, and I have confidence in DecideAct as an investment case and in the people behind it. The product is rock solid and very much in line with a global trend in strategy. In addition, the company is staffed by a highly competent team of people, from the management and board level down to the individual functions."
Muscles to tip the margins
CEO and Co-founder, Flemming Videriksen says: "If you compare us to a football team that aspires to play at the absolute top, then it is crucial that in addition to having a good team, you also have the resources to work on the things that tip the margins in your favor. I am convinced we will get that now. We are pleased that our investors have confidence in DecideAct's long-term potential and we will continue to do our utmost to live up to it. The additional financial muscles that follow from this transaction only further reinforces my belief that we will succeed in capturing a significant slice of the billion-dollar potential that our category is estimated to represent."
Strong signal from investors close to the business
The deviation from the normal pre-emptive rights was decided due to the desire to enable DecideAct to pursue its strategy with even greater force and at the same time to secure a continued full focus upon the business. By agreeing with key individuals who are already very knowledgeable about the Company, the transaction could be performed without any major distraction to management. Last, but not least, management, board and founders see the commitment to such significant additional investment as a very strong signal, given that it comes from investors who are already close to the business. In particular this is the case when it comes to the chairman of the board, Peter Søndergaard.
For further details of the transaction, please go to https://www.decideact.net/investor-relations/ where you can find the official market announcement.
Flemming Videriksen, CEO & Founder
+ 45 78756550
Bo FeierskovHead of Public RelationsTel:+ 45 firstname.lastname@example.org
Flemming VideriksenCEO, Founder
Expert in sstrategy design, strategy execution management and cultural change in organizations. For more than 25 years, Flemming has been a trusted advisor and executive coach to top organizational leaders around the world.
About DecideAct A/S
DecideAct is a provider of SaaS software and solutions that move manual execution and follow-up of strategy to a cloud-based Strategy Execution Management platform. By rethinking the way strategy is executed, DecideAct has created a groundbreaking tool that is relevant to all companies and organizations, public or private, in all industries, geographies, functional roles and their mission critical priorities related to achieving strategic goals. DecideAct’s vision is to modernize strategic leadership through technology.
Subscribe to releases from DecideAct
Subscribe to all the latest releases from DecideAct by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from DecideAct
DecideAct lancerer ny ambitiøs plan for at accelerere vækstaktiviteterne med planlagt investering på 15 mio. kr.13.8.2021 08:23:36 CEST | Pressemeddelelse
Tech-virksomheden DecideAct iværksætter nu en plan baseret på fem milepæle: etablering af et internt salgsteam, center for customer success management, marketing-automation, online konvertering af salg, herunder automatiseret onboarding, og fremskyndelse af udviklingen af den tekniske platform.
DecideAct rejser yderligere 14,8 mio. kr. fra private investorer, herunder bestyrelsesformanden, for at fremskynde væksten.23.7.2021 13:50:00 CEST | Pressemeddelelse
En yderligere privat investering på 14,8 mio. kr. i DecideAct repræsenterer en væsentlig styrkelse af softwarevirksomhedens kapitalgrundlag. Den tilførte kapital vil blive anvendt til at sætte flere muskler bag gennemførelsen af DecideActs vækststrategi i løbet af de næste to år.
Tidligere kommunal topdirektør: ”Digital løsning kan lukke gabet mellem politiske beslutninger og resultater i det offentlige.”15.6.2021 14:46:26 CEST | Pressemeddelelse
Mangeårig topleder i den offentlige administration, Claus Stensgaard Jensen, skifter nu karrierespor til det private erhvervsliv. Fra august skal han være CFO i DecideAct, der tilbyder en digital løsning til eksekvering af strategi. Han ser et stort uudnyttet digitaliseringspotentiale, når det handler om at implementere politiske beslutninger og følge dem til dørs i fx kommuner og offentlige virksomheder.
DecideAct indgår samarbejdsaftale i Sydkorea1.6.2021 17:20:18 CEST | Pressemeddelelse
En aftale med professor og konsulent James Cho markerer DecideActs første aktivitet på det asiatiske kontinent. Med sit store netværk og detaljerede kendskab til produktet har Cho gode forudsætninger for at repræsentere DecideAct og bane vejen for forretning på det koreanske og asiatiske marked.
DecideAct og verdensledende strategiprofessor Mark Greeven i samarbejde om digitale økosystemer15.4.2021 14:59:49 CEST | Pressemeddelelse
Strategiprofessor Mark Greeven har blandt andet deltaget i udarbejdelsen af den strategi, som har gjort kinesiske Alibaba til en af verdens største virksomheder. Nu skal han hjælpe DecideAct med at udvikle det danske softwarefirmas strategi for international vækst.
Strategiekspert og stifter af Resultpartner, Lars Møller, bliver en del af DecideAct.18.2.2021 11:00:00 CET | Pressemeddelelse
Lars Møller, som har arbejdet med strategieksekvering i mere end 25 lande, bliver nu Strategy Execution Expert og partner i DecideAct. Som strategiekspert har han skabt opsigtsvækkende resultater for virksomheder som SAS Cargo, Alm. Brand, ConvaTec, Nykredit og BASF.
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.Visit our pressroom