CIFF 67 Opens Today: Strengthening Copenhagen's Position as a Global Fashion Destination

Inspired by The Public Pool, this season's concept celebrates CIFF as a place where brands, ideas, cultures and people come together to create new business opportunities and meaningful connections across the global industry.

"This edition of CIFF reflects the direction we've been moving in for some time. We're evolving from being a trade fair to being a platform. We are not a hall with stands – we are the place where relationships are built and maintained, increasingly year-round rather than twice a season. This season brings that development into focus, bringing together brands, buyers and inspiring concepts in ways that give people something they can actually use on Monday morning, while showing how close partnerships and meaningful connections continue to drive the industry forward" says Sofie Dolva, Director of CIFF.

New Collaborations and Experiences

Visitors arriving at CIFF are welcomed by a series of new brands, concepts, agencies and collaborations, including 66°North, Oakley, Complex Minds, 360 Group, KB Supply, a curated CIFF Beauty universe, Palmes Tennis Society, Snow Peak, and the new CIFF × CUEVA collaboration with New York-based retailer CUEVA, founded by Justin Felizzari. Known for its curated approach to independent menswear and community-driven retail, CUEVA brings an international retail perspective to CIFF's B2B platform.

Located in the B-Hall, the concept features exclusive collaborations with Barena (Venice), Doppiaa (Milan), YMC (London) and Small Talk Studio (New York), available exclusively at CIFF and available for purchase by consumers visiting CIFF. Blending retail with wholesale, the partnership creates a meeting point for brands, buyers and the wider fashion community while celebrating physical retail as a space for discovery and connection.

In C-Hall, CIFF launches its partnership with PARAISO Miami Swim Week, presenting an international showcase of leading swim, resort and activewear brands alongside an official opening event with ELLE Denmark.

Libertine-Libertine brings its Art of the Refill initiative to CIFF, while Hans Boodt Mannequins will host a pop-up installation in the Centre Hall. Rains returns to CIFF, and Timberland will be showcased at CIFF for the first time through Vernon Sport.

The existing exhibition areas continue to present a strong mix of brands, including G-Star, Sjöklint, Bruuns Bazaar, Bestseller, and DK Company, which celebrates its 25th anniversary this year. Hall C features brands such as Co’Couture, Neo Noir, Nümph, and Sui Ava, while Upper C3 and C4 bring together a more premium showroom format with brands including Herskind and OpéraSPORT. In the Foyer area, visitors will also find brands such as Day Birger et Mikkelsen.

CIFF also welcomes No Rules Running x CIFF, developed in partnership with Boozt. Open to everyone, the initiative reflects CIFF's growing strategic focus on activewear and lifestyle.

Building Stronger Global Connections Through the CIFF Concierge Programme

This season, CIFF host representatives from leading retailers and department stores including Galeries Lafayette, Liberty, Selfridges, Harrods, Harvey Nichols, Mytheresa, Rinascente, Antonioli, NK Retail, Vallgatan 12, Ounass, Beymen, Rubaiyat, 10 Corso Como, Takashimaya, Tom Greyhound, Saks Almaty, Colbo NYC and CUEVA, reinforcing Copenhagen's position as a leading meeting place for the global fashion and lifestyle industry.

International media attending CIFF 67 include Highsnobiety, Who What Wear, NSS Magazine and GQ Poland.

Leading up to CIFF 67, CIFF has placed a particular focus on strengthening relationships across Benelux, Poland and the Middle East, while continuing to expand its international community across Europe, Asia and North America.

CIFF Media Live

Throughout the three days, CIFF Media will broadcast live from a dedicated podcast studio in the B-Hall located close by the main entrance of CIFF.

CIFF Media welcomes a lineup of founders, creative directors, buyers, and industry leaders shaping fashion across retail, design, and culture. Guests include Scott Lipinski, CEO of Fashion Council Germany, Justin Felizzari, owner of CUEVA, Marco Ouwerkerk, owner of Hans Boodt Mannequins, senior buying executives from Boozt and Colbo, as well as brands including 66°North, IVY OAK, Oakley, and Snow Peak. Episodes will be distributed across Spotify, Apple Podcasts, Podimo, YouTube and CIFF.dk.

Strategic Partnerships Driving Industry Growth

Strategic partnerships continue to play a central role in CIFF's evolution as a year-round platform. 

The continued partnership with Bauer Media Outdoor gives participating CIFF brands access to Denmark's largest digital outdoor advertising network, extending their visibility beyond the CIFF grounds and into the wider consumer landscape.

CIFF welcomes K3 Fashion Solutions as a new strategic partner this season. As an Official Microsoft Partner, K3 supports fashion and lifestyle brands with intelligent business infrastructure and digital innovation.

CIFF also continues its collaboration with Malmö Designer Village, which returns as co-host of the official CIFF Dinner. Held at The Royal Danish Playhouse in central Copenhagen, the dinner will welcome close to 400 international buyers, brands, media and industry leaders during Copenhagen Fashion Week. Presented in collaboration with partners including Vogue Scandinavia, the event has become one of the week's leading networking gatherings.

Further partnerships with DM&T, Copenhagen Fashion Week, GoPackshot, Refined Networks, Fashion Forum, Green Button (Grüner Knopf), NOVU, Vocast, Italian Trade Agency, Advarics, SETTR, and Darling Creative Studio continue to strengthen and create value for the platform.

As CIFF 67 opens today, its ambition remains clear: to strengthen Copenhagen's position as one of the world's leading fashion destinations while challenging the traditional trade fair format through year-round initiatives, strategic partnerships and international activations - creating meaningful commercial opportunities and lasting connections that extend far beyond the three days of CIFF in Copenhagen. 

CIFF 67 takes place 3-5 August 2026 at Bella Center Copenhagen during Copenhagen Fashion Week.

Opening Hours:

Monday: 09.00-18.00

Tuesday: 09.00-18.00

Wednesday: 09.00-17.00