Small Skewers From Zhaotong of China’s Yunnan "Stringing" Together a Billion Dollar Industry
Themed “Craftsmanship and Skill-driven Industry”, a unique Zhaotong Small Beef Skewer Preparation and Grilling Skills Competition kicked off on 8th September in Yunnan province, southwest China.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240910037618/en/
Zhaotong Small Beef Skewer Preparation and Grilling Skills Competition kicked off on 8th September in Yunnan province, southwest China. (Photo: Business Wire)
This competition is divided into two categories: skewer preparation and grilling. Around 70 participants from 11 companies were evaluated on their meat-cutting speed, standard skewer preparation, and on-site grilling. The competition selected two champions in skewer preparation and grilling, along with 18 skilled technicians.
Zhaotong small beef skewers mainly use high-quality Zhaotong beef. The beef is skewered with thin bamboo sticks, grilled over high-temperature charcoal until the color changes, then marinated in a special sauce for a few minutes, and finally grilled again over charcoal, sprinkled with chili, sesame, and other seasonings. Diners savor the skewers hot, with each bite leaving a lingering flavor.
In the early 1980s, Zhaotong small beef skewers officially entered the local barbecue night market. They have evolved from street stalls to franchise stores and brand-name chains.
Today, Zhaotong leads the industry with a large number of major chain barbecue shops, setting a standard for over 700 stores in unified procurement, standardized processing, and regulated operations.
In 2023, Zhaotong established the Zhaotong Small Beef Skewer Development Association to promote the standardization and regulation of the industry.
Small skewers, big business. Currently, there are over 3,600 Zhaotong small beef skewer barbecue outlets in Yunnan Province and more than 8,000 nationwide in China, generating a combined annual output value of 10 billion yuan, which is around 1.3 billion USD, creating employment for over 70,000 people in upstream and downstream industries.
A single small skewer connects vendors and a variety of ingredients on one end, and diners from all over the country on the other. While achieving high-quality development, it also becomes a vivid example of how the food industry can integrate into the trends of the times.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240910037618/en/
Contacts
Shelly Wang
Shelly Wang
Email: info@xinhuaeurope.com
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Tax Systems Launches AI-powered, SaaS Solution for Global Pillar Two Compliance and Reporting15.1.2025 09:00:00 CET | Press release
Secure, scalable software that ensures organisations are prepared for the challenges of OECD Pillar Two rules now and in the future Tax Systems, the global multi-tax compliance SaaS provider, has today announced the availability of Pillar2, an intuitive solution to de-risk and simplify compliance with the OECD’s global Pillar Two tax rules. Designed for organisations operating across multiple jurisdictions - Pillar2 will save businesses valuable time and reduce the risk of errors, so they can cost effectively operationalise Pillar Two reporting and comply with confidence. Pillar2 integrates seamlessly with the provisioning and country-by-country reporting applications on TaxSuite - Tax Systems’ modular platform for international tax compliance. This means organisations can upload information once and re-use it as a single source of truth for their tax compliance data - helping to ensure consistency and accuracy across the tax reporting cycle and strengthen tax control frameworks. The s
Regula Launches Full Support for Digital Travel Credentials in Latest Software Update15.1.2025 08:00:00 CET | Press release
Regula, a global developer of forensic devices and identity verification solutions, has updated its Regula Document Reader SDK. Now, the software fully supports the new Digital Travel Credential (DTC) format, aligned with the International Civil Aviation Organization (ICAO) standards. This enhancement enables governments, airlines, and border control authorities worldwide to process travel documents with unmatched security, efficiency, and ease—whether on-site or remotely. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250115990355/en/ With Regula Document Reader SDK, travelers can create their own digital credentials by extracting a Virtual Component (DTC-VC) from a physical electronic identity document like ePassport. (Graphic: Regula) The DTC is a secure digital solution that streamlines travel experiences. It consolidates key personal information into a single virtual document that travelers can store on their mobile dev
Cargill Puts Bold Innovation at Center of Effort to Decarbonize Shipping15.1.2025 08:00:00 CET | Press release
Continued investment in wind assisted propulsion, next-generation fuels and digital solutions key to moving the world’s goods more sustainably Cargill is advancing a new era in sustainable shipping, putting innovation and collaboration at the core of its mission to move goods responsibly across the globe. Through wind-assisted propulsion technologies, dual-fuel methanol-powered vessels, and digital solutions, Cargill is setting the standard for helping the industry advance progress toward the International Maritime Organization’s (IMO) 2050 net-zero target. Combining technical expertise with a commitment to industry-wide partnerships, Cargill is helping to future-proof the maritime sector while enabling customers to meet their sustainability goals. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250114753261/en/ “Decarbonizing shipping is a monumental task that requires courage, innovation, and collaboration,” said Jan Dielem
Bureau Veritas: Statement15.1.2025 07:34:00 CET | Press release
Following recent media commentary, Bureau Veritas indicates that it is in discussions with SGS regarding a potential business combination. There can be no assurance that these discussions will result in a transaction or other agreement. Bureau Veritas will not comment further and will only communicate in due course, if and when applicable. About Bureau Veritas Bureau Veritas is a world leader in inspection, certification, and laboratory testing services with a powerful purpose: to shape a world of trust by ensuring responsible progress. With a vision to be the preferred partner for customers’ excellence and sustainability, the company innovates to help them navigate change. Created in 1828, Bureau Veritas’ 83,000 employees deliver services in 140 countries. The company’s technical experts support customers to address challenges in quality, health and safety, environmental protection, and sustainability. Bureau Veritas is listed on Euronext Paris and belongs to the CAC 40, CAC 40 ESG, S
Booking.com and Antom Partner to Expand Local Payment Options Across Asia15.1.2025 04:47:00 CET | Press release
Strategic partnership to streamline payment solutions and elevate traveller experience, introducing over 40 new payment methods across 8 key Asian markets Booking.com, one of the world’s leading travel companies, and Antom, a leading merchant payment and digitisation services provider under Ant International, today announced a strategic partnership which will enhance the payment experience for Booking.com customers by integrating diverse payment options across key markets in Asia. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250114445080/en/ This partnership will enable Booking.com to deliver a more tailored customer experience while unlocking business opportunities across China’s Hong Kong SAR, Indonesia, Japan, Malaysia, Singapore, South Korea, Thailand, and the Philippines — markets with a combined population of approximately 680 million. Each market presents distinct challenges, including varying payment methods, curre
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom