Everyone is invited: Oh Land set to perform on the runway as Copenhagen's biggest fashion show returns

Danish fashion industry legends, Uffe Buchard and Jens Løkke from Darling Creative Studio, will once more take the creative reins as CIFF - Copenhagen International Fashion Fair - follows up its successful February premiere with an impressive Fashion Show Experience on August 7th.

The concept encompasses an hour-long production at an international level, where a parade of models will showcase highlights from this season’s already purchasable ready-to-wear womenswear and menswear collections. It will all take place in Bella Arena, which is transforming into an analog dreamland for the evening.

"With our Fashion Show Experience, we not only create a platform celebrating the fashion industry in its full and deserving scope. We also want to contribute to democratizing the offerings of Copenhagen Fashion Week, targeting the general consumers who are equally strong drivers of the industry's continued creative development and economic prosperity," says Director of CIFF, Sofie Dolva.

Musical talents and renowned brands join forces

Over 1,200 attendees will have the opportunity to take their seats in the stands for the fashion show, which also includes dreamy concert experiences in the company of top names from the Danish music scene: Nanna Øland Fabricius with the famed artist name of Oh Land, as well as rising star Emil Kruse will grace the runway.

The many looks for the production are handpicked from Danish, Nordic, and international brands, exhibiting at the first ever combined CIFF x Revolver fair in Bella Center Copenhagen during Copenhagen Fashion Week, as well as from brands with permanent CIFF showrooms within the venue. Among the highlights are brands such as Works and Days, Angulus, Notes du Nord, Envelope1976, ISNURH, Gant, Modström, Billi Bi, Past Tense Studio, and Lindbergh.

A beautiful pre-show experience awaits

Before the fashion show takes flight, attendees can explore the CIFF Beauty area of the immense trade fair, which is normally off limits to private consumers. Here, a red carpet, photo wall, and the chance to smell, touch, and test the latest products from Scandinavian and international brands universes like Rudolph Care, Mantle, HONEY, Woods, and more await, along with the opportunity to meet the people behind it all.

"This year, we have transformed Bella Arena's spacious foyer into a beauty exhibition that complements the fashion fair in its more traditional sense of apparel. Therefore, it is natural for our fashion show guests to have access to explore the area before the lights dim, the bar opens, and the spectacle begins," concludes Sofie Dolva.

Practical information

• What? CIFF Fashion Show Experience
• When? Monday, August 7th, 2023, at 5:00 PM. Doors open to the CIFF Beauty area at 3:30 PM.
• Where? Bella Arena at Bella Center Copenhagen. Entrance 4 at the foot of AC Hotel Bella Sky.
• How much? 85 DKK per person
• How? Limited number of tickets available via this link.