WORLD-BRANDING-AWARDS
11.3.2021 18:02:08 CET | Business Wire | Press release
The prestigious World Branding Awards, the ultimate global brand recognition accolade – now in its 12th edition, saw over 400 brands from more than 45 countries named “Brand of the Year” in the 2020-2021 World Branding Awards, nominated by over 250,000 consumers across the globe.
Amongst the top tier brands listed as Global Tier winners are CoCo, Fender, Heinz, IKEA, LEGO, Lurpak, McCain, Netflix, PILOT, Spotify, Yakult, and Yamaha, amongst others.
Regional Tier winners include Anchor (New Zealand), Cotton On (Australia), Elkjøp (Norway), LuLu (United Arab Emirates), Isetan and Uniqlo (Japan), and Stimorol (Denmark), amongst others.
National tier winners were no small brands including Arla Buko (Dairy Products – Cream Cheese), Bang & Olufsen (Technology – Audio Products), Mikkeller (Beer), and Pandora (Jewellery), amongst others.
In a truly glamorous achievement, LEGO returned as Global Tier winner in the ‘Toys’ category, and Lurpak made a name as Global Tier winner in the ‘Dairy Products – Butter’ category.
Winners are uniquely judged through three streams: brand valuation, consumer market research, and public online voting. Seventy percent of the scoring process comes from consumer votes. There can only be one winner in each category per country.
The voting and nomination had taken place amidst the global COVID-19 pandemic whilst many countries were faced with restriction measures that had greatly disrupted the economic landscape. The Awards celebrates the innovative and creative ways these successful brands have managed to remain distinct and relevant to their consumers over the past year.
“This is a celebration of the best marketers from across the globe. The Awards are an acknowledgment of the tireless effort of the teams that build and maintain their brand presence in an ever-changing market,” said Richard Rowles, Chairman of the World Branding Forum.
Now in its seventh year, the awards are organised by the World Branding Forum, a global non-profit organisation dedicated to advancing branding standards. It organises and sponsors a range of educational programmes.
For the full list of winners, visit awards.brandingforum.org .
About the World Branding Forum
The World Branding Forum (WBF) is a registered global non-profit organisation. Its aims and activities are to raise the standards in branding for the good of the industry as well as consumers. The WBF produces, manages and supports a wide range of programmes covering research, development, education, recognition, networking and outreach. For more information, visit brandingforum.org .
###
View source version on businesswire.com: https://www.businesswire.com/news/home/20210311005746/en/
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Born in Riyadh. Sold Out in Paris. stc and EWC a Winning Partnership.25.8.2026 13:02:00 CEST | Press release
stc group was the Founding and Elite Partner of the Esports World Cup for the third consecutive year. EWC 2026, the largest edition of the tournament to date, brought together more than 2,000 players and 200 clubs from over 100 countries, competing across 25 tournaments and 24 game titles. stc group, a leading digital enabler, concluded its third consecutive year as a Founding and Elite Partner of the Esports World Cup (EWC), supporting the tournament as it staged its first edition outside Saudi Arabia in Paris. The largest EWC to date brought together more than 2,000 professional players and 200 clubs from over 100 countries, competing across 25 tournaments and 24 game titles for a prize pool exceeding $75 million. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260825372468/en/ Fans hold up the stc/EWC banner during the Esports World Cup 2026 grand final at the Accor Arena in Paris (Photo: AETOSWire) The move to Paris marke
Ansaldo Energia Selects Kinaxis to Power the Future of Global Energy Infrastructure25.8.2026 13:00:00 CEST | Press release
One of Italy's most historic industrial companies invests in AI-powered Maestro™ platform as demand for power generation technology accelerates worldwide Kinaxis® Inc. (TSX:KXS), a global leader in AI-powered supply chain planning and orchestration, today announced that Ansaldo Energia, a global leader of power generation technology, has selected the Kinaxis Maestro™ platform to help orchestrate its complex supply chain in supporting one of the fastest-growing infrastructure markets in the world. For more than 170 years, Ansaldo Energia has stood at the heart of Italy's industrial heritage, helping shape the nation's energy future while becoming a global leader in power generation technology. Today, as demand for reliable energy infrastructure accelerates, driven by AI, hyperscale data centers, electrification and energy security, Ansaldo Energia is navigating increasingly complex, high-value manufacturing programs, extended production cycles and a rapidly evolving supply chain. The se
UL Solutions Expands Capabilities in Italy to Create European Retail Center of Excellence Supporting Customers From Product Concept to Market25.8.2026 13:00:00 CEST | Press release
Building on 40 years of technical expertise in Italy, UL Solutions has created a European Retail Center of Excellence with an enhanced portfolio of services. UL Solutions has expanded capabilities at its Northern Italy site to create a European Retail Center of Excellence, a regional safety and performance services hub for retailers, brands and manufacturers. The Center now offers pre-market services to support retail product development, supplier selection and raw materials sourcing. Combining upstream support, life cycle management, regulatory insight and sustainability expertise, the site helps customers bring products to market safely and efficiently. UL Solutions Inc. (NYSE: ULS), a global leader in applied safety science, today announced it has expanded capabilities at its site in Lombardy, Italy, to create the European Retail Center of Excellence, giving retailers, brands and manufacturers access to a broader portfolio of services designed for a technology-enabled and rapidly in
TVS Motor Company Appoints Marcel Driessen as Division Head – Europe to Drive Next Phase of Growth25.8.2026 12:49:00 CEST | Press release
Marcel Driessen brings over three decades of leadership experience across the automotive and premium motorcycle industries. Appointment reinforces TVSM's commitment to accelerating growth, strengthening brand presence and expanding its international footprint across Europe. TVS Motor Company (TVSM), part of TVS VENU, and a reputed global manufacturer of two and three-wheelers, today announced the appointment of Marcel Driessen as Division Head – Europe, effective September 15th, 2026 to strengthen its international business operations and accelerate growth across key global markets. Marcel will spearhead the next phase of expansion for both the brands TVSM and Norton Motorcycles in one of the company's most strategically important regions. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260825464349/en/ Marcel Driessen, Division Head – Europe, TVS Motor Company Marcel joins TVS Motor Company with more than three decades of in
NIQ and The OpenAI Deployment Company Collaborate to Bring Consumer Intelligence into Enterprise Workflows25.8.2026 12:45:00 CEST | Press release
Collaboration advances NIQ’s existing AI-native product strategy, enabling clients to activate NIQ intelligence through purpose-built AI applications and their own AI environments NielsenIQ (NYSE: NIQ), a leading consumer intelligence company, today announced a collaboration with The OpenAI Deployment Company (“DeployCo”) to further extend its AI suite of products in the NIQ Optiq Suite, including NIQ Optiq Chat, Optiq Mobile, and Optiq Bridge. The collaboration builds on the AI-native growth and product momentum NIQ reported in its Q2 results and will help NIQ extend and deliver its proprietary intelligence directly into the enterprise systems and workflows clients use every day. AI is rearchitecting decision-making across commerce, reshaping how companies analyze markets, make decisions and execute work. But model capabilities alone are not enough. Business outcomes depend on the quality of the data, harmonization, semantic context and domain intelligence behind those systems. Throug
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom