UAE Exchange Associates With the Asian Football Confederation as Official Sponsor
The leading global remittance, foreign exchange and payment solutions brand, UAE Exchange recently announced that it has signed up with the Asian Football Confederation (AFC) as an official sponsor of national football competitions from 2016 till 2020. With this association, UAE Exchange becomes the first and only remittance and foreign exchange house to join the official sponsors’ brandwagon.
This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20161005005542/en/
Speaking on the association, Gopakumar Bhargavan , Chief Marketing Officer - UAE Exchange said: “It is our belief that sports is a binding force. We chose to partner with AFC because football is right up there when it comes to a worldwide fan following and emotional attachments. Similarly, with a strong legacy of 36 years, UAE Exchange has also grown to be a leading player in the remittance industry thanks to its loyal customer base and the bond we share with them. This is aptly represented in our association with AFC and we are delighted to be the exclusive money transfer and foreign exchange brand as an official sponsor of the national competitions till 2020. We see this sponsorship fit in with our strategic plans to connect and engage with our customers on a much larger platform, while reaching out to football-loving audiences regionally and worldwide.”
The five-year agreement has UAE Exchange as the official sponsor of more than 200 home games covering matches of Asian Qualifiers – Road to Russia, AFC U-19 Championship 2018, AFC U-16 Championship 2018, AFC Asian Cup UAE 2019 and AFC Futsal Championship 2020.
“The Asian Football Confederation is pleased to welcome UAE Exchange on board as an official sponsor for the national team competitions. The AFC competitions are growing in terms of fixtures, excitement and audiences. More people are watching live in stadia and on television than ever before. This creates tremendous opportunities for global brands such as UAE Exchange to collaborate in promoting and enjoying the strength and popularity of the game in Asia,” said AFC General Secretary Dato Windsor John.
Bhargavan added, “This sponsorship deal provides countless opportunities to engage our audiences in novel ways, with above-, below- and through-the-line components. To bring the game closer to our audiences, we have developed an integrated marketing campaign and outreach programme that will be leveraged across various channels. Our made-for-the-occasion theme of #YallaLetsPlay kicks-off with exciting on-ground, in-stadia and digital activities on offer to invite people into the footballing experience.”
For more information about UAE Exchange, visit www.uaeexchange.com
*Source: ME NewsWire
Lahcen Aterta, +971-2-4945-480
Information om Business Wire
101 California Street, 20th Floor
CA 94111 San Francisco
Følg pressemeddelelser fra Business Wire
Skrive dig op her og du vil løbende modtage pressemeddelelser på mail. Indtast din mail, klik på abonner og følg instruktionerne i den udsendte mail.
Flere pressemeddelelser fra Business Wire
ZONOVILLE-INVESTMENTS-LI19.2.2018 19:21 | pressemeddelelse
Zonoville Investments Limited Announces Agreement on Acquisition of RUSAL Shares
DIGITAL-HEALTH-TECH-SHOW19.2.2018 19:07 | pressemeddelelse
The Digital Health Technology Show: The Leading Show for Healthcare Innovation Comes to London
PSMF-SUMMIT19.2.2018 14:02 | pressemeddelelse
World Patient Safety Summit is Sold Out But Space is Available at the Breakout Sessions, Held the Day after the World Summit, at the Royal Society in London
BUSINESS-TAMPERE19.2.2018 13:43 | pressemeddelelse
Tampere Attracts AV Productions with a New Incentive
TEMPO19.2.2018 12:16 | pressemeddelelse
Tempo Grows Revenue by 38% in 2017 to $17.9 Million
MORROW-SODALI19.2.2018 11:07 | pressemeddelelse
Morrow Sodali Announces Appointment of David Shammai as Corporate Governance Director - Cross Border
I vores nyhedsrum kan du læse alle vores pressemeddelelser, tilgå materiale i form af billeder og dokumenter, og finde vores kontaktoplysninger.Besøg vores nyhedsrum