TIKTOK
6.9.2018 12:57:28 CEST | Business Wire | Press release
TikTok, the go-to destination for the creating and viewing short-term mobile videos, has arrived in the global capital of fashion: Paris. The worldwide phenomenon held its first event on Tuesday September 4 during a unique night on the Seine. With its “80’s vs 2080 theme, TikTok took its community on a creative and innovative adventure, like its platform. The brand also welcomed today’s most creative influencers to celebrate the arrival of the new TikTok platform, born from the union with the Musical.ly app, and has thus unveiled application’s new innovative features and technological innovations of the application, such as "reaction" function that allows users to react directly to their friends' videos.
TikTok : a new groundbreaking upgrade
A global platform now
present in more than 150 countries and regions, TikTok was one of the
most downloaded applications in the world in early 20181
. The
latest update, which incorporates the best of both applications, has
allowed TikTok to creatively connect its community in a multicultural
environment. The newly upgraded platform, offers greater capabilities
for video creation and allows creators to enjoy the opportunity to reach
a bigger and more diverse global audience. By providing an intuitive,
creative and personalized visualization experience, TikTok enables its
community to create and discover tomorrow's trends
Chenyi Qiu, Director of TikTok Operations in West Europe, said: "The rebranding of TikTok in Europe marks a new milestone for us! Through this event we wish to celebrate the diversity of our platform and thus put creativity in the spotlight in different sectors. That is why we approach the theme of sustainable fashion with our community. "
TikTok inspires the best creators and influencers
For the
launch of the new TikTok platform in France, the application paid
tribute to the creativity of its community by organizing original
workshops. To make this moment a memorable evening, TikTok partnered
with the best, and invited creators from different horizons: fashion,
music, dance, makeup, ...
Claire Dartigues, fashion designer and finalist of the 2017 Redress Award, gave a workshop on the importance of sustainable fashion. Claire also inspired her audience by showing them how to create a unique and original outfit entirely made of recyclable materials. During another workshop, TikTok’s influencers and creators unveiled the breadth of their creativity and shared their best tips for creating innovative and creative videos.
Much more than just videos!
With the help of many
influencers including Youtuber Shera
Kerienski
and influencer Estelle
Fitz
, the app unveiled many of the application’s new features.
TikTok presented the "reaction" function
which allows
the user to react directly to their friends’ videos on their phone. This
innovative technology allows users to interact with videos by
integrating their reactions into the content they are viewing. The
platform also unveiled its new
interactive filters made possible by artificial intelligence
,
allowing users to apply filters to their entire body and trigger new
special effects. Rachel
Ward
, famous influencer from TikTok, said : "TikTok is a great app
because it gave me the courage to be myself and have fun the community
is supportive, friendly and diverse."
About TikTok
TikTok is a
destination for short-form mobile videos. Our mission is to capture and
present the world's creativity, knowledge, and moments that matter,
directly from the mobile phone. TikTok enables everyone to be a creator
and encourages users to share their passion and creative expression
through their videos. TikTok is based in Los Angeles, with global
offices in London, Tokyo, Seoul, Shanghai, Beijing, Singapore, Jakarta,
Mumbai, and Moscow. In early 2018, TikTok was one of the most downloaded
apps in the world. TikTok is available worldwide for iOS
and Android
. Visit tiktok.com
.
1 Sensor tower, 1Q report
View source version on businesswire.com: https://www.businesswire.com/news/home/20180906005390/en/
Contact:
Agence Burson Cohn&Wolfe Giulia Goodwin - Charlotte Durand tiktokfr@cohnwolfe.com +33 (0)1 56 03 13 83 / +33 (0)6 28 79 11 40 +33 1 56 03 13 66
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Multi-Color Corporation Initiates Implementation of Restructuring Agreement29.1.2026 07:58:00 CET | Press release
Commences Prepackaged Chapter 11 Process As Part of Previously Announced Restructuring Support Agreement to Reset Balance Sheet and Position Company for Long-Term Growth and InvestmentRestructuring Supported by CD&R and More Than Supermajority of Senior Secured Lenders Who Have Agreed to Backstop Nearly $890 Million Investment; Provides More Than $500 Million of New Liquidity Upon EmergenceAll Global Operations and Service to Customers Expected to Continue Without Interruption; All Trade Vendors and Suppliers Expected to be Paid in FullProvides for $250 Million of New Money Debtor-in-Possession Financing to Capitalize the Business Throughout the Prepackaged Chapter 11 Process Multi-Color Corporation (“MCC” or the “Company”), a global leader in prime label solutions, today announced that to implement the previously announced restructuring support agreement (the “RSA”), the Company has commenced its prepackaged Chapter 11 filing in the United States Bankruptcy Court for the District of N
Takeda Reports Third-Quarter FY2025 Results: Updates Full Year Outlook to Reflect VYVANSE® Generics Impact, OPEX Discipline and FX Tailwind; Progressing Toward Three Transformative Launches Ahead29.1.2026 07:37:00 CET | Press release
Year-to-Date Revenue Declined by 2.8% at Constant Exchange Rate (CER), 3.3% atActual Exchange Rates (AER);Impact of VYVANSE® Generics is Tapering OffCore Operating Profit Declined by 3.4% at both CER and AER Year to DateReported Operating Profit Increased by 1.2% at AER Year to Date, Lower Restructuring Expenses More Than Offset Impairment Takeda (TOKYO:4502/NYSE:TAK) today announced earnings results for the third quarter of fiscal year 2025 (nine months ended December 31, 2025). The gap between incremental Growth & Launch Products revenue and VYVANSE erosion is narrowing, and operational efficiencies drove year-on-year reductions in operating expenses, including R&D. The company raised its full-year forecasts based on cost discipline and FX tailwind, while its Revenue Management Guidance has been updated primarily due to the impact of VYVANSE generics. Takeda is positioned for long-term growth and has multiple late-stage programs with multibillion-dollar peak revenue potential. Follow
Galderma Unveils ‘Wake Up To Restylane’, Underscoring Restylane as the Ideal Hyaluronic Acid Treatment for Always-On Natural Beauty29.1.2026 07:00:00 CET | Press release
‘Wake Up To Restylane®’ is a global campaign designed to meet the rising demand for natural-looking always-on results, helping people wake up looking refreshed and rested, and reframes Restylane treatments from a clinical procedure into an always-on beauty regimen Backed by 30 years of science, the Restylane portfolio is the only hyaluronic acid (HA) range offering four distinct technologies, designed to deliver personalized natural-looking outcomes that provide contour, definition, and hydration, with HA closest to the skin’s own1-7 This launch builds on new clinical data presented at the International Master Course on Aging Science (IMCAS) World Congress 2026, confirming Restylane’s proven efficacy and versatility across multiple facial areas and the décolletage8-11 Galderma (SIX: GALD), the pure-play dermatology category leader, has launched ‘Wake Up To Restylane’, a global campaign that showcases Restylane as an everyday beauty ally. Aligned with the growing desire for effortless,
Ubitus Partners with Maizuru City, Kyoto to Launch AI Data Center Project, Advancing the Deployment of a Top-Tier AI GPU Center in Japan29.1.2026 07:00:00 CET | Press release
Ubitus K.K. (Headquarters: Shinjuku, Tokyo; Representative Director & CEO: Wesley Kuo), a global leader in cloud streaming and AI solutions, today announced that it will hold a land signing ceremony and press conference with Maizuru City, Kyoto Prefecture, on January 29, 2026. At the event, Ubitus will officially unveil its comprehensive plan to construct an AI Data Center in Maizuru City, marking the company’s transition into the physical construction phase of its initiative to build a top-tier AI GPU center in Japan. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260128944842/en/ Ubitus will launch its Maizuru City AI Data Center project on January 29, marking the first step toward building a top-tier AI GPU center in Japan. Powered by NVIDIA Blackwell GPUs and NeoCloud, the project strengthens Japan’s AI infrastructure and regional development. This land agreement represents the first major milestone following Ubitus’ sel
Lattice to Showcase Advanced Edge AI Solutions at the FPGA-forum 202628.1.2026 22:00:00 CET | Press release
Lattice Semiconductor (NASDAQ: LSCC), the low power programmable leader, today announced its exhibition plan for the upcoming FPGA-forum 2026 taking place February 11 – 12, 2026 in Trondheim, Norway. As part of the event, Lattice Corporate Vice President of Software Solutions and Applications Engineering Eleena Ong will deliver a keynote presentation exploring how rapidly maturing AI technologies can turn FPGA platforms into innovation canvases for a much broader range of developers, sparking new application possibilities. Lattice will also deliver a technical presentation and host a demo showcase focused on how its low power FPGA solutions are advancing connectivity and edge AI applications. Who: Lattice Semiconductor What / When (GMT+1): Lattice Demo Showcase (Table #3), Feb 11-12 Keynote Feb. 11, 9:30 a.m. “Unlocking the Next Wave of FPGA Innovators with Generative and Agentic AI” Technical Presentation Feb. 12, 10 a.m. “Smaller. Cooler. Smarter: Lattice FPGAs’ Path to Uncompromised
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom