OR-AIRSHIP
25.8.2020 15:43:09 CEST | Business Wire | Press release
Customer engagement company Airship today announced that Forrester Research, Inc., has named Airship a Leader in “The Forrester Wave™: Mobile Engagement Automation, Q3 2020.” This 31-criterion evaluation focused on the nine most significant mobile engagement automation (MEA) solution providers. Within the three main categories of the report, Airship tied for the highest score in Strategy and received the second highest score for Current Offering.
To learn more about the evaluation, download a copy of the report for a deeper understanding of MEA vendor selection considerations.
According to the report, “As brands no longer view mobile engagement as a silo but rather a part of the customer experience, MEA vendors’ integrations, iterative messaging, and testing and reporting capabilities will dictate which providers will lead the pack. Vendors that can provide rich integrations with marketing technology (martech), flexible and responsive messaging, and sophisticated testing and reporting position themselves to successfully deliver and optimize mobile engagement in the context of broader customer journeys.”
“Airship’s long held global leadership in mobile-first customer engagement is experiencing dramatic acceleration, as new capabilities like Airship Journeys and Apptimize testing and experimentation unlock powerful optimization opportunities for our customers, which I believe are already recognized as major beneficial differentiators in comprehensive evaluations like Forrester’s WAVE,” said Brett Caine, CEO and president, Airship. “As mobile becomes increasingly vital for brands, Airship will continue to extend its clear lead in mobile-first platform innovations, global support and world-class strategic services so our customers can offer their users amazing and valuable experiences.”
About Airship
Marketing and digital experience teams at thousands of the world’s most admired companies rely on Airship’s Customer Engagement Platform to create deeper connections with customers by delivering incredibly relevant, coordinated messages across channels.
Founded in 2009 as a pioneer in push notifications, Airship now gives brands the user-level data, engagement channels, AI orchestration and services they need to deliver push notifications, emails, SMS, in-app messages, mobile wallet cards and more to exactly the right person in exactly the right moment — building trust, boosting engagement, driving action and growing value.
Learn more about our Customer Engagement Platform , read our blog or follow us on Twitter , LinkedIn and Facebook .
View source version on businesswire.com: https://www.businesswire.com/news/home/20200825005622/en/
Link:
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Born in Riyadh. Sold Out in Paris. stc and EWC a Winning Partnership.25.8.2026 13:02:00 CEST | Press release
stc group was the Founding and Elite Partner of the Esports World Cup for the third consecutive year. EWC 2026, the largest edition of the tournament to date, brought together more than 2,000 players and 200 clubs from over 100 countries, competing across 25 tournaments and 24 game titles. stc group, a leading digital enabler, concluded its third consecutive year as a Founding and Elite Partner of the Esports World Cup (EWC), supporting the tournament as it staged its first edition outside Saudi Arabia in Paris. The largest EWC to date brought together more than 2,000 professional players and 200 clubs from over 100 countries, competing across 25 tournaments and 24 game titles for a prize pool exceeding $75 million. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260825372468/en/ Fans hold up the stc/EWC banner during the Esports World Cup 2026 grand final at the Accor Arena in Paris (Photo: AETOSWire) The move to Paris marke
Ansaldo Energia Selects Kinaxis to Power the Future of Global Energy Infrastructure25.8.2026 13:00:00 CEST | Press release
One of Italy's most historic industrial companies invests in AI-powered Maestro™ platform as demand for power generation technology accelerates worldwide Kinaxis® Inc. (TSX:KXS), a global leader in AI-powered supply chain planning and orchestration, today announced that Ansaldo Energia, a global leader of power generation technology, has selected the Kinaxis Maestro™ platform to help orchestrate its complex supply chain in supporting one of the fastest-growing infrastructure markets in the world. For more than 170 years, Ansaldo Energia has stood at the heart of Italy's industrial heritage, helping shape the nation's energy future while becoming a global leader in power generation technology. Today, as demand for reliable energy infrastructure accelerates, driven by AI, hyperscale data centers, electrification and energy security, Ansaldo Energia is navigating increasingly complex, high-value manufacturing programs, extended production cycles and a rapidly evolving supply chain. The se
UL Solutions Expands Capabilities in Italy to Create European Retail Center of Excellence Supporting Customers From Product Concept to Market25.8.2026 13:00:00 CEST | Press release
Building on 40 years of technical expertise in Italy, UL Solutions has created a European Retail Center of Excellence with an enhanced portfolio of services. UL Solutions has expanded capabilities at its Northern Italy site to create a European Retail Center of Excellence, a regional safety and performance services hub for retailers, brands and manufacturers. The Center now offers pre-market services to support retail product development, supplier selection and raw materials sourcing. Combining upstream support, life cycle management, regulatory insight and sustainability expertise, the site helps customers bring products to market safely and efficiently. UL Solutions Inc. (NYSE: ULS), a global leader in applied safety science, today announced it has expanded capabilities at its site in Lombardy, Italy, to create the European Retail Center of Excellence, giving retailers, brands and manufacturers access to a broader portfolio of services designed for a technology-enabled and rapidly in
TVS Motor Company Appoints Marcel Driessen as Division Head – Europe to Drive Next Phase of Growth25.8.2026 12:49:00 CEST | Press release
Marcel Driessen brings over three decades of leadership experience across the automotive and premium motorcycle industries. Appointment reinforces TVSM's commitment to accelerating growth, strengthening brand presence and expanding its international footprint across Europe. TVS Motor Company (TVSM), part of TVS VENU, and a reputed global manufacturer of two and three-wheelers, today announced the appointment of Marcel Driessen as Division Head – Europe, effective September 15th, 2026 to strengthen its international business operations and accelerate growth across key global markets. Marcel will spearhead the next phase of expansion for both the brands TVSM and Norton Motorcycles in one of the company's most strategically important regions. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260825464349/en/ Marcel Driessen, Division Head – Europe, TVS Motor Company Marcel joins TVS Motor Company with more than three decades of in
NIQ and The OpenAI Deployment Company Collaborate to Bring Consumer Intelligence into Enterprise Workflows25.8.2026 12:45:00 CEST | Press release
Collaboration advances NIQ’s existing AI-native product strategy, enabling clients to activate NIQ intelligence through purpose-built AI applications and their own AI environments NielsenIQ (NYSE: NIQ), a leading consumer intelligence company, today announced a collaboration with The OpenAI Deployment Company (“DeployCo”) to further extend its AI suite of products in the NIQ Optiq Suite, including NIQ Optiq Chat, Optiq Mobile, and Optiq Bridge. The collaboration builds on the AI-native growth and product momentum NIQ reported in its Q2 results and will help NIQ extend and deliver its proprietary intelligence directly into the enterprise systems and workflows clients use every day. AI is rearchitecting decision-making across commerce, reshaping how companies analyze markets, make decisions and execute work. But model capabilities alone are not enough. Business outcomes depend on the quality of the data, harmonization, semantic context and domain intelligence behind those systems. Throug
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom