NY-PHILIP-MORRIS-INTL
25.9.2020 12:17:14 CEST | Business Wire | Press release
Philip Morris International (PMI) (NYSE: PM) has released the 11th edition of its Scientific Update, a regularly issued publication on its research efforts to develop and scientifically assess a range of smoke-free alternatives to cigarettes.
The latest edition features an overview of the historic decision made by the U.S. Food and Drug Administration (FDA) to authorize the marketing of the IQOS Tobacco Heating System with reduced exposure information. The Scientific Update explains the various MRTP decisions under U.S. law; the steps, processes, and timeline PMI undertook; and the ongoing post-market surveillance and studies that will monitor the impact of the orders on consumer perceptions, behavior, and health.
“The FDA undertook a scientific and regulatory evaluation of IQOS and determined that it is ‘appropriate for the promotion of public health’” said Dr. Gizelle Baker, director of Global Scientific Engagement at PMI. “In this edition of our Scientific Update, we describe how the regulatory process worked for PMI, what scientific evidence the FDA considered, and the decisions the FDA made.”
After more than three years of scientific and regulatory review of the application, the FDA concluded: “Scientific studies have shown that switching completely from conventional cigarettes to the IQOS system significantly reduces your body's exposure to harmful or potentially harmful chemicals.”
This issue of the Scientific Update also examines the ABOUT Toolbox—a robust portfolio of self-report instruments—created by PMI to evaluate and assess the public health impact of tobacco harm reduction strategies on consumer perceptions and behavior. The ABOUT Toolbox team describes the new Health and Functioning instrument, which measures the perceived health status of adult smokers who switch to smoke-free products. They explain how the framework was prepared, developed, and validated, and detail the information it can provide to public health and regulatory communities.
The update also includes information on scientific events at which PMI has presented, as well as a compendium of PMI’s peer-reviewed publications and independent research into smoke-free products.
The Scientific Update can be found at https://www.pmiscience.com/whats-new/scientific-update-11 .
Philip Morris International: Delivering a Smoke-Free Future
Philip Morris International (PMI) is leading a transformation in the tobacco industry to create a smoke-free future and ultimately replace cigarettes with smoke-free products to the benefit of adults who would otherwise continue to smoke, society, the company, and its shareholders. PMI is a leading international tobacco company engaged in the manufacture and sale of cigarettes, as well as smoke-free products and associated electronic devices and accessories, and other nicotine-containing products in markets outside the United States. PMI ships a version of its smoke-free devices and consumables authorized by the U.S. Food and Drug Administration to Altria Group, Inc. for sale in the United States under license. PMI is building a future on a new category of smoke-free products that, while not risk-free, are a much better choice than continuing to smoke. Through multidisciplinary capabilities in product development, state-of-the-art facilities, and scientific substantiation, PMI aims to ensure that its smoke-free products meet adult consumer preferences and rigorous regulatory requirements. For more information, please visit www.pmi.com
and www.pmiscience.com
.
# # #
View source version on businesswire.com: https://www.businesswire.com/news/home/20200925005165/en/
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
NIQ Introduces NIQ Cadence: A Compound AI Operating System for Marketing Effectiveness17.6.2026 12:00:00 CEST | Press release
One system unifies NIQ’s global data, models, and knowledge so marketers move from insight to impact faster, with deeper intelligence, at scale. NIQ (NYSE: NIQ), a global leader in consumer intelligence, today introduced NIQ Cadence, a compound AI operating system built to change how organizations measure marketing performance, optimize budgets, and act on what the data tells them. NIQ Cadence brings data and intelligence into one continuous environment, moving marketers off fragmented reports and onto a single system that empowers decision making. Marketing has never been more complex. Channels keep multiplying, data sits in silos, and the pressure to prove ROI keeps climbing. As a result, most teams still stitch insight and action together by hand, losing time and confidence at every handoff. NIQ Cadence closes that gap with one system where measurement and decision-making finally run together. “Marketing leaders don’t need more reports. They need a better rhythm,” said Jason Tate, G
Winning With AI Requires Organizational Transformation, Not Speed of Adoption, Finds New Arthur D. Little Report17.6.2026 12:00:00 CEST | Press release
To successfully embrace the power of AI, businesses need to remove organizational complexity and eliminate unnecessary work, rather than simply using it for fragmented, incremental improvements. Boards must act now to deliver this. That is the key message from AI-First or Disrupted: Beating the Nightmare Competitor, a new report from Arthur D. Little (ADL) based on concrete examples from leading organizations. Within three to five years, AI-first competitors will make faster decisions, have flatter organizations, and operate at lower costs. They will not just optimize handovers between teams, approvals, and reconciliation work; they will eliminate these complex processes entirely. AI is completely changing the economics of work and value creation, removing the need for coordination across multiple teams, while also enabling adaptive, predictive, and personalized products and services. This delivers both lower operational costs and a fundamentally stronger value proposition. However, mo
WISE Closes Oversubscribed Series D Financing Round of €30 Million, Welcoming ENEA Tech and Biomedical as Strategic New Investor17.6.2026 12:00:00 CEST | Press release
WISE S.p.A., a pioneering medical device company specializing in advanced implantable electrodes for neuromonitoring, neuromodulation, and brain-computer interface (BCI), today announced the successful closing of an oversubscribed Series D financing round totaling €30 million. The round was joined by ENEA Tech and Biomedical, an Italian foundation dedicated to innovation and technology transfer in the biomedical sector, which enters WISE's investor base as a strategic partner. This final closing builds on the first closing of the round completed in June 2024, which included a venture debt facility from the European Investment Bank (EIB) supported by InvestEU, alongside an equity investment from new investor Wallaby S.p.A. — the family office of the Scagliarini family (GVS S.p.A.) — and existing financial partners New Frontier S.r.l., Eureka Venture SGR, and Indaco Ventures SGR. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20
VENU+ Brings Next-Generation Guest Experience Technology to Al Shallal Theme Park17.6.2026 12:00:00 CEST | Press release
First Saudi Arabian deployment of VENU+’s GoPod locker technology supports continued Middle East expansion and growing demand for modern attraction infrastructure VENU+, a leading global provider of tech-enabled guest mobility, storage, and entertainment solutions today announced the upcoming deployment of its GoPod® Locker technology platform at Al Shallal Theme Park, one of Saudi Arabia’s most recognized amusement destinations. VENU+ is backed by ZCG Private Equity, the private equity arm of Z Capital Group (“ZCG”), a privately held global firm. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260617240101/en/ The installation, scheduled to go live in Summer 2026, marks VENU+’s first customer deployment in the Kingdom of Saudi Arabia and represents another milestone in the company’s accelerating global expansion across high-growth tourism and entertainment markets. Located in the heart of Jeddah near the city’s Formula One c
Ant Group 2025 Sustainability Report Highlights Record AI R&D Investment17.6.2026 11:12:00 CEST | Press release
Ant Group's 2025 Sustainability Report disclosed a record R&D investment of USD 5.17 billion (RMB 35.03 billion) in 2025—the fifth straight year of growth—alongside AI-powered green computing breakthroughs that contributed to cutting operational carbon emissions by 55.32% year-on-year. These milestones reflect Ant Group's commitment to sustainable AI development. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260617847068/en/ Ant Group has been ramping up R&D investment in AI “Does technological advancement necessarily lead to shared prosperity? The answer lies not in the technology itself, but in the people who use it,” wrote Eric Jing, Chairman of Ant Group, and Cyril Han, CEO of Ant Group in their joint address. “Making AI a driver for shared prosperity—this is our answer to the age of AI, and our shared commitment to the future." Record AI Investment Drives Three Core Priorities According to Ant Group’s 2023 and 2025 Sus
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom
