MN-TRU-VUE
Opened Oct. 22, 2021, the new MUNCH Museum in Oslo, Norway, displays the works of Edvard Munch (1863-1944). While Munch produced a large, complex body of work, he is most well-known for “The Scream.”
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20211116006464/en/
For the new museum, WERNER MURRER RAHMEN and HALBE Rahmen of Germany created over 500 frames to strict conservation requirements, keeping with the aesthetic of Munch’s style. Tru Vue ® Optium Museum Acrylic ® protects these world-famous artworks with an intimate viewing experience.
To watch a documentary film and learn more about MUNCH Museum’s reframing project, visit https://tru-vue.com/2021/11/new-frames-fitted-with-optium-museum-acrylic-at-munchmuseet/.
MUNCH Museum’s dual-frame system has a visible exterior and a concealed interior.
WERNER MURRER RAHMEN hand-made the outer, decorative wood framing, modeled after extensive historical research on original Munch frames. Munch used simple, wood frames and frequently left his artwork outside to directly interact with nature, resulting in a unique patina.
HALBE Rahmen engineered the vault-like, inner framing with Optium Museum Acrylic and a slim aluminum profile, which is essentially indiscernible beneath the wooden overlay. A magnetic closure allows the artwork to be front-loaded to reduce handling.
“It’s a beautiful system,” praised Barbara De Haan, MUNCH Museum’s relocation project leader. “Frames are extremely important.” Observing one of Munch’s pieces with its new frame and Optium Museum Acrylic, she commented, “It’s perfect. You see how the work comes alive. It speaks to you.”
“It was important that visitors to the new MUNCH Museum could get as close as possible to the artist’s work, to really feel and experience it; all while keeping the works protected,” said Tru Vue director of fine art and museums, Dr. Jennifer Booth. “We don’t want them to notice our product. We want them to get lost in the artwork, to see the texture of the paint, to be carried away in the emotion of the piece, rather than having that barrier.”
“With Optium Museum Acrylic, it is like you are close to the canvas with no glass in front. Glazing is necessary, but it is perfect if you don’t see it,” noted Werner Murrer.
David Halbe added, “The glazing that is in between the artwork and the visitor is very important. It should protect the painting without disturbing the view.”
Johan Øvergård, art technical manager at MUNCH, said, “The advantage of using Tru Vue Optium Museum Acrylic compared to laminated glass is the reduced weight, which eases handling, transporting and installing the artworks.” The system also allows for Munch’s artworks to be loaned internationally.
Serving museums and custom framers worldwide, Tru Vue, Inc. manufacturers UV-protective, anti-reflective, and high-performance glass and acrylic in the U.S.
“The coating process is a combination of a lot of science and a touch of art from our technical teams,” said Nate Soukup, Tru Vue vice president of operations. “We’ve worked tirelessly to perfect the production of Optium® over the last 20 years. We’ve developed the ability to produce acrylic in high volume, large sizes and with extremely tight quality specifications that our customers, like the MUNCH Museum, require.”
View source version on businesswire.com: https://www.businesswire.com/news/home/20211116006464/en/
Link:
Social Media:
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
REPLY: The Board of Directors Approves the Quarterly Financial Report as of 30 September 202513.11.2025 13:23:00 CET | Press release
All economic indicators have substantially improved:Consolidated turnover of €1,819.8 million (1,669.6 as at 30 September 2024)EBITDA of €335.5 million (275.5 as at 30 September 2024)EBIT of €281.0 million (224.2 as at 30 September 2024)Pre-tax profit of €268.1 million (216.0 as at 30 September 2024)Positive Net Financial Position of €423.1 million. Today, the Board of Directors of Reply [EXM, STAR: REY] approved the results as at 30 September 2025. The Group's consolidated turnover in the first nine months of the year reached €1,819.8 million, an increase of 9.0% compared to €1,669.6 million recorded on 30 September 2024. The indicators for the period are positive. Consolidated EBITDA was €335.5 million, equal to 18.4% of the consolidated revenues. As of September 2024 EBITDA was €275.5 million. EBIT, from January to September, reached €281.0 million, equal to 15.4% of the consolidated revenues. The corresponding 2024 figure was €224.2 million. Pre-tax profit, from January to Septembe
Hilton Again Named No. 1 World’s Best Workplace13.11.2025 13:16:00 CET | Press release
New Data Shows Why the Best Place to Work is Also the Best Place to Stay: Hilton Study Links Consumer Preference to Employee Happiness Newly commissioned Hilton research shows nearly 80% of U.S. consumers say that companies that take good care of their employees provide better products and services. Nearly 90% of U.S. consumers say that taking care of employees is especially important for travel and hospitality brands. Three in four U.S. consumers say they are more likely to recommend doing business with a company that is known to treat its employees well. More than 90% of team members say Hilton is a Great Place to Work where they can learn and grow. Once again named the No. 1 World’s Best Workplace by Fortune and Great Place to Work,Hilton (NYSE: HLT) today is releasing findings of a newly commissioned study linking the role of employee experience to consumer purchasing decisions and service experiences. This press release features multimedia. View the full release here: https://www.
Prime Minister Oversees Signing of 55 Pacts in Major Push for Egypt’s Offshoring Industry13.11.2025 13:08:00 CET | Press release
ITIDA signed agreements with multinational and local companies, boosting a knowledge-based economy and a future-ready workforce.Agreements create over 70,000 new offshoring jobs, strengthening Egypt’s role as a global delivery powerhouse. Under the patronage of H.E. Dr. Mostafa Madbouly, Prime Minister of Egypt, the Information Technology Industry Development Agency (ITIDA) announced the signing of 55 strategic agreements with leading multinational and local technology companies in offshoring and IT-enabled services, including Teleperformance, Accenture, Deloitte, VOIS, Luxoft, RSA, and Capgemini. The ceremony, attended by H.E. Dr. Mostafa Madbouly and Dr. Amr Talaat, Minister of Communications and Information Technology, gathered senior representatives, highlighting Egypt’s growing role as a hub for global business services supported by skilled talent, robust infrastructure, and cost competitiveness. This press release features multimedia. View the full release here: https://www.busin
RSA Announces New Solution to Enhance Security for Microsoft Entra ID13.11.2025 13:00:00 CET | Press release
RSA, the security-first identity leader, announced today that RSA® ID Plus for Microsoft, a new solution category that provides an enhanced security layer for Microsoft Entra ID, is now generally available. Now on the Microsoft Azure Marketplace, the first product, RSA ID Plus M1, includes key capabilities that defend organizations from emerging attacks and help them maintain operational continuity in both Microsoft and non-Microsoft environments. RSA ID Plus for Microsoft M1: Protects resources within and beyond the Microsoft ecosystem: RSA ID Plus provides total coverage for legacy, OT, Microsoft, and non-Microsoft environments, bringing modern MFA and passwordless to data centers, mainframes, macOS, AD-joined devices, Entra-joined PCs and servers (including older OS versions), and other web servers and critical infrastructure that Entra alone can’t reach. Ensures mission-critical resources are always available and always protected: RSA’s unique Hybrid HA architecture and offline cap
Dubai Electricity and Water Authority PJSC Announces Record Breaking Revenue of AED 25 Billion and Operating Profit of AED 8.3 billion for the First Nine Months Ending Sept 202513.11.2025 11:19:00 CET | Press release
Dubai Electricity and Water Authority PJSC: This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20251112162153/en/ HE Saeed Mohammed Al Tayer, MD & CEO of DEWA (Photo: AETOSWire) Record nine months of 2025 Results AED 24.9 billion AED 13.1 billion AED 8.3 billion AED 6.8 billion +5.9% YoY +11.9% YoY +21.5% YoY +24.8% YoY 9 months of 2025 Revenue 9 months of 2025 EBITDA 9 months of 2025 Operating Profit 9 months of 2025 Profit After Tax * figures are rounded Record Q3 2025 Results AED 10.3 billion AED 6.2 billion AED 4.6 billion AED 3.9 billion +4.5% YoY +20.4% YoY +29.8% YoY +35% YoY Q3, 2025 Revenue Q3, 2025 EBITDA Q3, 2025 Operating Profit Q3, 2025 Profit After Tax * figures are rounded Dubai Electricity and Water Authority PJSC (ISIN: AED001801011) (Symbol: DEWA), the Emirate of Dubai’s exclusive electricity and water services provider, which is listed on the Dubai Financial Market (DFM), today reported its consolidated financia
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom
