MAXION-WHEELS
23.5.2022 18:39:13 CEST | Business Wire | Press release
Maxion Wheels, the world’s largest wheel manufacturer, and long-distance driver Rainer Zietlow and the Challenge4 team, successfully set a new Guinness World Record for driving to the highest altitude in the all-electric VW ID.4 GTX. Equipped with Maxion’s robust, lightweight and sustainable steel wheels, the team drove to the top of Bolivia’s Uturuncu volcano, 5,816 meters above sea level, breaking the previous record set in 2020 by approx. 45 meters of altitude.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20220523005816/en/
Guinness World Records today presented Challenge4 with the official certificate during a press conference at the German Embassy in La Paz, Bolivia. “This world record underscores the performance capabilities of electric vehicles such as the VW ID.4 GTX," said Rainer Zietlow, Challenge4 Director. "On the difficult terrain we encountered getting to the top of the Uturuncu volcano, robust wheels were crucial for a safe journey. Maxion Wheels' lightweight, 18-inch steel wheels kept the vehicle on track ensuring maximum electric vehicle (EV) range and performance." With his world record drive, Zietlow also supports the local SOS Children's Village in La Paz.
Maxion Wheels actively supported the high-altitude challenge from the very beginning, underlining its commitment to sustainability and reducing CO2 emissions. As a leading wheel supplier for EV programs and new mobility fleets around the world, the Company offers many sustainable wheel options made with greener materials, less energy and more efficient designs and processes, supporting the automotive industry’s transition towards carbon neutral.
“Congratulations to Rainer and the Challenge4 team for setting a new Guinness World Record; Maxion Wheels is proud to be part of this record-breaking moment,” said Mark Gerardts, Vice President Global Sales and Marketing at Maxion Wheels. “Electric cars such as the VW ID.4 GTX are enabling a generation shift in vehicle design and sustainability, driving demand for greener wheel options. We believe low-carbon steel wheels can play an important role in the shift to zero-carbon mobility as the most cost-effective and environmentally friendly wheel option.”
For many mobility options, Maxion’s steel wheels are the preferred solution. With a comparable weight to aluminum, steel wheels are meeting vehicle manufacturers need for lighter components. And with six times lower CO2 production compared to conventional aluminum wheels, steel wheels offer additional significant sustainability benefits.
Learn more about the high-altitude Guinness World Record drive at vwid4-highaltitude.com.
ABOUT MAXION WHEELS
Maxion Wheels, a division of Iochpe-Maxion S.A., is the world’s largest steel and aluminum wheel supplier. Our low-carbon expertise and energy-efficient designs help cars, buses, trucks and trailers achieve real-world carbon footprint reductions. Maxion is proud of its diverse global teams and inclusive culture that powers every advance we make.
Maxion Wheels works with global vehicle manufacturers on wheels for personal mobility, transportation, agriculture, defence and off-highway applications. Our more than 10,000 employees operate out of 30 locations in 14 countries on five continents, including state-of-the-art technical centers in the Americas, Europe, and Asia. Together we produce more than 50 million wheels a year, making us the world’s largest producer and supplier of wheels. To learn more, please visit Maxion Wheels’ website at maxionwheels.com .
View source version on businesswire.com: https://www.businesswire.com/news/home/20220523005816/en/
Link:
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Mary Kay Unveils New Global Brand Platform – Beauty Is More Beautiful Shared™ – Reclaiming Beauty as a Shared Experience1.9.2026 15:00:00 CEST | Press release
With Largest Consumer-Facing Campaign In Company History Mary Kay Enters Its New Era Of Reach And Impact Today, Mary Kay Inc., the iconic beauty and entrepreneurship brand founded by the bold visionary Mary Kay Ash, announced Beauty Is More Beautiful Shared™, its largest-ever global consumer-facing campaign and a long-term brand strategy designed to drive its next era of growth. Launching across 40 markets worldwide, the campaign reintroduces Mary Kay to a new generation of consumers by celebrating a timeless truth at the heart of the brand: Beauty Is More Beautiful Shared™ and bridging the love for Mary Kay across generations. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260901735460/en/ Mary Kay announces Beauty Is More Beautiful Shared™, its largest-ever global consumer-facing campaign and a long-term brand strategy designed to drive its next era of growth. (Image Courtesy: Mary Kay Inc.) “Beauty Is More Beautiful Share
Visa Launches Enhanced A2A Protect Innovations to Help Financial Institutions Stop Fraud Before Money Leaves Accounts1.9.2026 15:00:00 CEST | Press release
New unified fraud score is the company’s first combined offering in-market since Visa’s acquisition of FeaturespaceA2A Protect has been shown to reduce over 50% more fraud and help reduce over 40% in unnecessary fraud alerts Visa (NYSE: V), a world leader in digital payments, today announced an enhanced version of A2A Protect, delivering real-time risk insights that help banks stop account-to-account fraud before money leaves customer accounts. The expanded solution introduces a new unified fraud score—Visa’s first in-market integration of Featurespace technology—giving financial institutions faster, clearer signals to detect more fraud while reducing unnecessary alerts. As account-to-account (A2A) payments accelerate globally, A2A transactions are projected to surpass 5.8 trillion by 2028, a 160% increase from 20241. A2A Protect leverages advanced AI and sophisticated transfer learning and gives banks immediate access to critical global risk insights on A2A transactions, without waiti
A New Generation of Filmmakers Is Here: 17 Original AI Films from Flick’s Summer Residency1.9.2026 15:00:00 CEST | Press release
What does the Love, Death & Robots look like when a new generation of filmmakers has generative AI at its disposal? This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260901631989/en/ Meet Flick Filmmakers. Flick Filmmaker Residency Summer 2026 Cohort offers one possible answer. The latest cohort brings together established storytellers from the traditional entertainment industry, including a former Disney screenwriter and Emmy Award-winning talent, alongside some of the most distinctive emerging voices in AI filmmaking. Together, they created a collection of original short films spanning science fiction, animation, surrealism, drama, and experimental cinema. Flick Filmmaker Residency is a selective, two-month program supporting a small cohort of indie filmmakers as they create original films using Flick. The program is free to apply to and includes bi-weekly sessions, creative mentorship, free credits, and early access to new f
Charted Launches ERP-Native E-invoicing Across EMEA1.9.2026 14:30:00 CEST | Press release
Expansion will bring Charted E-invoicing across Europe, supporting accounts payable operations with a fully compliant invoicing process that remains embedded inside their ERP Charted, a leading accounts payable automation software and ERP services provider, today announced the expansion of Charted E-invoicing to support multiple countries spanning Europe, including Germany, France, Norway, Sweden, the Netherlands, Denmark and Finland. Further expansion to Italy, Romania, and Poland, will take place by the end of the quarter. These countries follow the official launch of Charted E-invoicing in Belgium, in May 2026. This expansion is designed to cement Charted support for users across EMEA, ensuring companies based in the region transacting on the PEPPOL network can remain compliant while keeping their accounts payable processes embedded inside their ERP. Charted E-invoicing works as a capability within Charted Invoice AI, to receive electronic invoices directly into the AP inbox, keepin
Riskified Expands its Risk Intelligence Platform with ARIA1.9.2026 14:00:00 CEST | Press release
AI Risk Intelligence Analyst (ARIA) gives fraud teams instant answers from their order data, helping them investigate patterns, drill into trends, and act on insights directly within the Riskified Control Center Riskified (NYSE: RSKD), a global leader in ecommerce fraud detection and risk intelligence, today expanded its risk intelligence platform with ARIA (AI Risk Intelligence Analyst), a conversational AI capability built directly into the Riskified Control Center. Fraud teams today have access to vast amounts of data, but solving urgent business questions often still requires exporting files, building reports, or waiting for additional analysis. ARIA changes that by letting merchants ask questions in natural language and get answers in seconds, complete with charts and tables that support the analysis. With direct access to Riskified metrics and their own business-specific reporting logic, ARIA can investigate and quickly answer a wide range of questions within an existing workflow
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom
