Krombacher featured in new series “Brewing Ambition”, produced by BBC StoryWorks
From the serene Krombach valley to vibrant London – a brand-new film about Krombacher explores the journey of the brewery’s iconic natural beer. Told by the passionate people behind the independent German brewery, the programme is part of the new film series “Brewing Ambition”, presented by The Brewers of Europe and produced by BBC StoryWorks Commercial Productions.
- Picture is available at AP Images (http://www.apimages.com) -
Featuring spectacular pictures and authentic insights, the tale shows Krombacher’s special bond to nature and explores the brewery’s deep-rooted commitment to sustainability, which runs parallel with its passion for producing the highest quality beer with an incomparable taste.
The film takes viewers on a voyage of discovery from the lush Krombach valley in central Germany where the signature, pure Felsquellwasser water is found, to the experts in the brewery applying age-old craftmanship alongside the latest modern techniques, right through to the iconic music pub “The Troubadour” in London, one of the many venues where Krombacher’s unique ‘Taste of Home’ has become beloved internationally.
Oliver Braun, Managing Director Krombacher International said:
“We are proud to take part in the Brewing Ambition film series, which features selected stories from across the brewing industry in the famous documentary-style by BBC StoryWorks. The film celebrates Krombacher’s strong heritage and honours our passion for sustainable brewing, which we continue to evolve for the benefit of the planet and Krombacher fans across the world. We are excited for global audiences to experience the Krombacher story, told by the enthusiasts who are pouring their heart and craft into their work to bring our exceptional beer to life each and everyday.”
You can explore the Krombacher Film “Tasting Home” here: https://www.bbc.com/storyworks/brewing-ambition/tasting-home
For the full “Brewing Ambition” series, visit www.brewingambition.comor www.brewingambition.eu
Contacts
Krombacher Brauerei Bernhard Schadeberg GmbH & Co KG
Peter Lemm, Company Spokesperson
Hagener Strasse 261
57223 Kreuztal-Krombach
Mail: press@krombacher.com
Tel.: + 49 (0) 2732 880 813
Website: www.krombacher.com
Twitter: @krombacher
Images
About Krombacher Brauerei GmbH & Co
Family-run and with a deep respect for nature, Krombacher has been producing its superior beers exclusively in the Krombach valley, central Germany, since 1803. Combining the original methods of traditional brewing craft with state-of-the art technology, the brewery only uses the finest natural ingredients to deliver high-class beers. For the precious water, Krombacher beers benefit from the local Felsquellwasser® found in 48 wells within 3km of the brewery. The special water is naturally soft and low in mineral content, providing the beer with its unique, recognisably refreshing and crisp taste. Being Germany’s No. 1 beer brand and one of the most modern beverage suppliers in Europe, Krombacher beers are now available in more than 50 export markets around the world. In addition to the flagship Krombacher Pils, the ever-expanding portfolio of authentic Krombacher products provides consumers with a broad variety of alcoholic and non-alcoholic beverages to choose from.
Subscribe to releases from Krombacher Brauerei GmbH & Co
Subscribe to all the latest releases from Krombacher Brauerei GmbH & Co by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Krombacher Brauerei GmbH & Co
Starnberger expands internationally: Bavarian Craft Beer Brand Partners with Krombacher for European Launch7.3.2024 11:55:32 CET | Press release
Krombach/Germany. Germany’s family owned and operated Krombacher Brewery, helps to introduce one of Bavaria’s most exciting craft breweries to a wider audience by launching the Starnberger brand internationally as of March 2024. Delivering a refreshingly modern interpretation of Bavarian beers and their culture, the brands’ core product is Starnberger Hell, an authentic Bavarian lager-style specialty. In addition to the traditionally large beer markets of France, Italy and the UK, Starnberger will also see South-East Europe as a starting point for its journey throughout the world. The launch date for Starnberger Hell is perfectly chosen: Just in time for 2024’s busy summer including the European Football Championships in Germany and well in advance of this autumn’s Bavarian Oktoberfest fest activities, Starnberger will enthuse European beer fans. Oliver Braun, Managing Director of Krombacher International says: “With growing interest in regional German beer styles, we are delighted to
Krombacher debuts at Iceland Airwaves, closing its successful international festival season 202210.11.2022 12:07:38 CET | Press release
Krombach / Germany, November 10th, 2022. The Iceland Airwaves festival is a special highlight in any event calendar. For more than two decades, music buffs from across the world have come to Reykjavík, to celebrate music and art. And this year, the festival’s line-up featured a new beer main act: Krombacher. For the first time, the German premium beer brand has been a partner of the world’s most northernly music festival. With its crisp, natural taste Krombacher certainly matches the nature and spirit of Iceland, the famous land of ice and fire. On the first weekend in November, Iceland’s capital came alive with performances of more than 80 artists, from emerging local talents to forward-thinking international acts. In various venues across downtown Reykjavík, - including an art museum, tiny record stores and a church -, people enjoyed live music shows from all genres and well-cooled Krombacher. “We are proud to be a partner of Iceland Airwaves this year,” said Dagmar Broska, Sales Dir
Make some noise for endangered species:1.8.2022 10:56:16 CEST | Press release
Krombacher and Wacken Open Air present the "Growling Creatures" – the first metal band consisting of endangered animals