Business Wire

COGNITO

18.11.2022 13:29:34 CET | Business Wire | Press release

Share
Cognito Unveils New Brand to Reflect Enhanced Capabilities and Changing Markets

Cognito, the independent global communications agency, has today announced the launch of its new brand identity. Five years on from the last refresh, the new look and positioning reflects the agency’s growth and expansion across service lines, sectors and geographies to meet the needs of its global client roster. The agency’s client base comprises over 100 firms in finance, technology and professional services from the largest and best-known brands in the industry to dynamic start and scale ups.

The new brand design reflects the agency’s unique approach to solving business challenges, commitment to innovation and bringing new thinking and ideas to clients and the industry. It’s also an expression of the different perspectives and experiences Cognito holds across its global team; speaking over 20 languages, from over 15 countries from offices in the US, EMEA, and APAC.

Cognito has launched a dedicated Sustainability Practice to help clients with the Climate Transition. Earlier this year, Cognito also opened an office in Sydney to boost its reach across APAC alongside its core regional hubs in Hong Kong and Singapore.

Tom Coombes, Cognito’s Founder and CEO, comments: “The new Cognito brand reflects where we are as an agency, the services we offer, the geographies we work in and the strength of expertise we have. We know clients are facing increasingly complicated challenges. We believe that we can now offer unparalleled services across the communication and marketing mix. All our services and advice are designed for clients who work in complex and competitive markets. The new brand is a reflection of our appetite to help our clients thrive in these dynamic sectors and our ambition to be the agency of choice globally.”

Ends

About Cognito

Cognito is an independent global communications agency driving the conversations that matter for our clients in financial markets, technology and the climate transition. We champion them as they lead the way to sustainable development and a more connected world.

We advise organizations, from established leaders to startup challengers, on how to manage reputation, handle threats, and build value in complex and competitive markets. With creative content and an understanding of channel complexity, we protect and grow our clients’ businesses through purpose-driven communications and stakeholder engagement.

Our team of consultants around the world bring together 20 languages from 15 countries, with big agency and in-house expertise working across corporate communications, PR, digital marketing and social. You can find us on the ground in key financial markets - London, Amsterdam, New York, Los Angeles, Singapore, Hong Kong and Sydney - infusing local knowledge and culture in our 7 offices with multi- national resources, the same standards of excellence and a truly global perspective.

www.cognitomedia.com

To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.

View source version on businesswire.com: https://www.businesswire.com/news/home/20221118005219/en/

About Business Wire

Business Wire
Business Wire
101 California Street, 20th Floor
CA 94111 San Francisco

http://businesswire.com
DK

Subscribe to releases from Business Wire

Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.

Latest releases from Business Wire

MultiBank Group Named Most Regulated Global Financial Derivatives Institution.3.9.2026 13:47:00 CEST | Press release

MultiBank Group has won the Most Regulated Global Financial Derivatives Institution Award at Money Expo India 2026. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260903046526/en/ MultiBank Group has won the Most Regulated Global Financial Derivatives Institution Award at Money Expo India 2026. The award highlights MultiBank Group’s strong global regulatory framework as it holds more than 18 regulatory licences across five continents, including the Australian Securities and Investments Commission (ASIC), the German Federal Financial Supervisory Authority (BaFin), the Cyprus Securities and Exchange Commission (CySEC), the UAE’s Capital Market Authority (CMA), reflecting its longstanding commitment to governance, compliance and transparency. The latest recognition adds to MultiBank Group’s growing award portfolio of more than 80 international industry awards, spanning areas including financial services, trading technology, reg

Humanoids Dominate the Headlines, but Specialized Physical AI Captures Value in $18 Billion Market, Arthur D. Little’s Blue Shift Finds3.9.2026 12:07:00 CEST | Press release

Arthur D. Little’s (ADL) Blue Shift, its forward-looking institute exploring the impact of emerging technologies on business and society, today published I, Robot. Despite the hype around humanoid robots, this report finds they are still immature, compared to other areas of physical AI (autonomous and versatile robots that can perceive, decide, and act in the physical world). ADL analysis shows that humanoid robots only account for $2-3 billion of today’s overall $18 billion physical AI market. Many demonstrations are pre-programmed, remotely operated or even totally AI-generated. The study highlights that specialized physical AI offers the real opportunity for innovation and value in the short-to-medium term, and that businesses should take action now. The overall market could reach $60-$100 billion by 2030, thanks to drivers including labor shortages, shifting work preferences, increasing needs for operational resilience and productivity pressures. Countries and regions are competing

LITEON Announces Strategic Investment in Liquid Cooling Technology Company DCX3.9.2026 12:05:00 CEST | Press release

Advancing AI Infrastructure Value Chain Through Integrated Power Management and Cooling Technologies LITEON Technology (2301.TW) today announced a strategic investment in DCX POLSKA Sp. z o.o. (“DCX Liquid Cooling Systems”), a Warsaw, Poland-based provider of advanced liquid cooling systems for AI and High-Performance Computing (HPC) data centers. Upon closing of the transaction, LITEON will hold approximately 25% equity ownership in DCX Liquid Cooling Systems with a total transaction value of approximately US$176 million. The investment brings together DCX's deep expertise in liquid cooling technologies, including coolant distribution units (CDUs), facility coolant distribution units (FDUs), cold plates and immersion cooling systems, with LITEON's strengths in AI server power management, rack-level power delivery and 800VDC power architectures. Together, the two companies are positioned to deliver highly integrated power and thermal management solutions for the rapidly evolving AI inf

The Untold Story ‘NEW YORK IN MONCLER’3.9.2026 12:00:00 CEST | Press release

A Retrospective of Pioneering New York Moments Some love stories take time. After decades of shared moments, Moncler reveals the story of its enduring relationship with New York through an expansive city-wide declaration of love. The untold story of New York in Moncler began when snow met concrete. What could have melted instead endured, forging a love built on pioneering moments and strengthened with every chapter. They found each other, again and again. Decades later, their story is finally ready to be shared. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260903671495/en/ NEW YORK IN MONCLER MIDTOWN MOUNTAINS Revealed through one of the largest open-air public exhibitions the city has ever seen, New York in Monclerunveils the peak moments that capture the bond between New York and Moncler, transforming communal spaces across the city into a powerful retrospective gallery from September 9-13. New York in Moncleris a very p

Chiesi Advances Its Carbon Minimal Inhaler Journey as European Submissions for Its Single Inhaler Triple Therapy (SITT) and ICS/LABA Combination Next-Generation Propellant pMDIs Are Validated3.9.2026 11:00:00 CEST | Press release

Key Highlights Regulatory submissions for next-generation propellant pMDIs (pressurized metered-dose inhalers) across Chiesi’s Single Inhaler Triple Therapy (SITT; or ICS/LABA/LAMA) and fixed double ICS/LABA combination (inhaled corticosteroid with a long-acting bronchodilator) range have been validated by Regulatory Agencies in Europe. Transition to HFA‑152a, a next‑generation propellant classified as non‑PFAS* and with low global warming potential (GWP),aimsto reduce the carbon footprint of Chiesi’s pMDIs by up to 90% compared to current ones.1-3 Designed for a seamless transition for patients and HCPs, maintaining established efficacy, safety and usability and supporting continuity of care.4-8 The validation supports Chiesi’s ambition to reach Net Zero† across its full value chain by 20359, following MHRA approval of Chiesi’s beclometasone pMDIs formulated with HFA-152a. Chiesi Group, an international research-focused biopharmaceutical company and certified B Corp, today announces a

In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.

Visit our pressroom
World GlobeA line styled icon from Orion Icon Library.HiddenA line styled icon from Orion Icon Library.Eye