Business Wire

CA-PTW

11.2.2021 15:02:05 CET | Business Wire | Press release

Share
PTW Announces Business Acquisition of LA-Based Art Powerhouse, 5518 Studios

PTW continues on their mission to be the go-to partner for innovation in the games industry with the business acquisition of premier art studio 5518 Studios. The industry-leading video games and tech services outsourcer announced their business acquisition of Los Angeles-based 5518 Studios; PTW is a long-time industry leader with an established and diverse dossier of top-tier clients and nearly 3 decades of experience in the games industry. PTW’s work spans across all platforms and all genres.

5518’s expertise ranges from high-quality concept & illustration art to character modeling & animation, along with everything in-between; PTW’s expansion ensures a greater range of skills, depth of talent, and overall expertise for their partners across the globe. Today’s announcement is an exciting step forward in PTW’s mission to provide full end-to-end co-development services to partners in the growing global games industry.

“Our mission is to revolutionize the digital entertainment sphere; adding 5518 to our team enables us to be one of the top development studios in the world. We will merge our existing game development brand- Orange Rock Studios- with 5518 under one name; our new brand will be perfectly poised to work alongside top-notch developers and publishers, building the best games & digital experiences around the world,” said Kasturi Rangan, Chief Product Officer of PTW. “When it comes to game development, we will now be a one-stop shop for external partnerships,” Rangan concluded.

PTW will be merging both Orange Rock and 5518 under a new name- 1518 Studios. The new brand will have a much stronger offering encompassing art, end-end game development, live ops, porting, product development, and staff augmentation (across Mobile, PC & Console). Michael Casalino, CEO and Co-founder of 5518 Studios added, “Our values and mission align so well with those of PTW; we each believe in strong relationships built on trust, passion, good communication, and high-quality games services.” 5518 COO and CO-founder Maxim Miheyenko concluded, “We are so excited to join the PTW family of brands.”

PTW CEO Deborah Kirkham concluded, “We are happy to welcome 5518 Studios and our new teams in Los Angeles, St. Petersburg, and Moscow to the PTW family. Expanding our global presence in the games industry is an important step in our mission of providing the best talent and the best technology to our partners around the world. Michael, Maxim, and their teams provide a level of expertise and energy which we can’t wait to bring to our partners.”

About PTW

PTW is a leading games, digital entertainment and interactive media solutions provider with 35 offices in 11 countries worldwide. Our range of services include quality assurance, localization, customer experience, engineering and development services, and audio production services. PTW brings nearly 3 decades of experience and the infrastructure to create customized support for projects and clients of all sizes.

PTW, comprised of global subsidiaries, is a UK-based holding company formed in 2016 under the umbrella of Poletowin Pitcrew Holdings, Inc. which is listed on the 1st Section of Tokyo Stock Exchange as 3657. POLE TO WIN is a registered trademark of Pole To Win Co., Ltd. in Japan and other countries. All rights reserved. For more information, visit https://www.ptw.com/

The PTW group includes SIDE , 1518 Studios , Entalize , The Game Dev Show , and OR Esports .

Stay connected with PTW on Facebook , Twitter and LinkedIn .

About Business Wire

Business Wire
Business Wire
101 California Street, 20th Floor
CA 94111 San Francisco

http://businesswire.com

Subscribe to releases from Business Wire

Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.

Latest releases from Business Wire

Nexo Reaffirms EU Compliance28.7.2026 16:00:00 CEST | Press release

The digital assets wealth platform announces sustained operations across the European Economic Area in the MiCA era Nexo, a leading digital assets wealth platform, today reaffirmed product compliance across the European Economic Area (EEA), achieved ahead of MiCAR’s entry into force. The company operates with a local setup through two MiCAR-licensed partners bringing technical depth and operational maturity to Nexo's client-facing platform in the region. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260728038475/en/ Nexo's setup pairs its global wealth platform with dedicated, licensed European infrastructure — splitting custody and brokerage across two regulated partners: Tangany, licensed under MiCAR, provides institutional-grade custody infrastructure for digital assets. Meanwhile, DLT Finance, licensed under MiCAR and authorized under MiFID II, provides brokerage infrastructure for digital assets and financial instrumen

Estée Lauder Announces New Fragrance, Glimmer, with Global Campaign Starring Hailee Steinfeld28.7.2026 16:00:00 CEST | Press release

Today, Estée Lauder announces the launch of Glimmer, a new prestige fragrance created for a new generation of consumers. An amber floral fragrance with a gourmand twist, Glimmer transforms the power of everyday "glimmers” - small moments of joy, hope, and connection - into a sensorial fragrance experience designed to inspire optimism, foster community, and leave a lasting impression. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260727469772/en/ Hailee Steinfeld stars as the face of Glimmer Acclaimed actress and singer Hailee Steinfeld stars as the face of Glimmer. Rooted in the belief that one spark can ignite many, the campaign positions Hailee and her singing voice as catalysts for the joy, optimism, and connection that are at the heart of Glimmer. “Hailee is the embodiment of what Glimmer represents; she is confident, has a contagious sense of joy, and understands the power of connecting with her community,” said Justin

Interactive Brokers Opens AI Connectivity to Any Tool Built on the MCP Standard28.7.2026 16:00:00 CEST | Press release

Clients can now connect their accounts to the AI tools they already use, built on the open Model Context Protocol standard Interactive Brokers (Nasdaq: IBKR), an automated global broker, today announced that clients can now connect their accounts to nearly any AI tool they already use. Previously limited to the certified marketplaces for ChatGPT, Claude, and Grok, clients can now also connect from a growing range of tools that support the Model Context Protocol (MCP), including Claude Code, Cursor, Perplexity, and Windsurf. MCP has become the common standard for connecting AI applications to outside services. Interactive Brokers' AI Integration has been built on MCP since launch, and clients can now connect from any MCP-compatible tool in addition to the certified marketplaces. “Interactive Brokers has long offered open APIs that let clients connect their accounts to the tools and systems they choose,” said Milan Galik, Chief Executive Officer of Interactive Brokers. “Supporting AI too

Mindbreeze InSpire Reduces Token Maxxing, Turning Runaway AI Costs Into Predictable Enterprise Value28.7.2026 15:03:00 CEST | Press release

By grounding generative AI in precise, governed enterprise knowledge, Mindbreeze InSpire cuts the wasted tokens that inflate AI budgets and erode answer quality. Mindbreeze, a leading global provider of AI-based knowledge management solutions, today announced that Mindbreeze InSpire reduces token maxxing, the costly overconsumption of large language model (LLM) tokens that is straining enterprise AI budgets. By retrieving only the most relevant, grounded content and passing it to LLMs with precision, Mindbreeze InSpire lowers the tokens required per answer while improving accuracy, giving enterprises a path to scalable AI with predictable economics. Token maxxing has become one of the most underestimated risks in enterprise AI. As organizations connect generative AI to their data, many default to injecting large volumes of undifferentiated context into every prompt, repeatedly, across thousands of queries. Industry analysis has warned that tokens are becoming the true unit of AI cost,

Uptime Institute 16th Annual 2026 Global Data Center Survey: Deployment of High Density Racks Rising Fast, Operators Face Continued Recruiting and Retention Pressures28.7.2026 15:02:00 CEST | Press release

Uptime Institute today released the findings of its 16th Annual Global Data Center Survey, the most comprehensive study of the digital infrastructure sector. The 2026 results reveal an industry navigating workforce constraints, escalating outage expenses, even as rising costs remain the top concern for management teams. Financial Pressure and Resource Constraints Intensify: While high costs continue to be a primary concern for data center leaders, the 2026 survey also highlights escalating concerns over capacity forecasting, power availability, and supply chain disruptions. Power efficiency gains remain gradual. The industry saw minor improvements in average Power Usage Effectiveness (PUE) levels this year. While newer facilities may boast highly efficient designs, overall global progress is slowed by legacy infrastructure. The AI and Density Reality Check: Despite market enthusiasm for Artificial Intelligence, expectations for AI in data center operations cooled slightly in 2026. Oper

In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.

Visit our pressroom
World GlobeA line styled icon from Orion Icon Library.HiddenA line styled icon from Orion Icon Library.Eye