ADVA
28.1.2021 09:02:09 CET | Business Wire | Press release
ADVA (FSE: ADV) today announced that the Saudi Telecom Company (STC) is rolling out on-demand virtual services using ADVA’s Ensemble suite of network functions virtualization (NFV) technologies. The new universal CPE (uCPE) offering is built on the Dell EMC Networking Virtual Edge Platform (VEP) 1405 series running ADVA’s Ensemble Edge Cloud NFV suite. Enterprise customers of STC, the largest IT service provider in the Middle East, will be able to quickly and easily access virtual services, including routing, firewall, WAN optimization, IoT and voice applications. With the industry’s largest ecosystem of virtual network functions (VNFs) to choose from, managed service customers can automatically enable new applications and services without any financial risk.
“Today’s enterprises need to be agile. They require the freedom to mix and match the latest cloud technologies to seize new revenue opportunities in an instant. That’s what our new uCPE service is all about. It eliminates vendor lock-in and lets our clients experiment with best-in-class solutions that fit their specific needs and ambitions,” said Fahad A. Alhajeri, VP, digital solutions, STC. “By giving our customers quick and secure access to an unrivalled range of multi-vendor virtual technologies, we’re unleashing the full potential of businesses in this region. With the help of ADVA’s Ensemble NFV technology, we’re forging a path for our customers to a cloud-based future of on-demand services and rapid innovation.”
STC’s new uCPE offering enables businesses across the Middle East to select virtual products from the Ensemble Harmony Ecosystem , a unique multi-vendor environment with unparalleled variety and choice. It’s built on the Dell EMC Networking VEP 1405 series, a compact, low-power uCPE appliance purpose-built to host VNFs and ideal for demanding SD-WAN applications. With ADVA’s Ensemble Connector as the NFVI platform, multiple VNFs can run on a single uCPE. Other key components include Ensemble Orchestrator and Virtualization Director, which provide a simple and effective management and orchestration (MANO) architecture, empowering STC to roll out secure virtualized services at scale.
“STC’s uCPE service is ideal for connecting the enterprise to the cloud. Now businesses throughout the Middle East can leverage the power of virtualization and choose from the market’s widest range of onboarded commercial VNFs,” commented James Buchanan, GM, Edge Cloud, ADVA. “Our Ensemble suite’s MANO capabilities support the rollout of secure virtualized service across multiple locations with complete flexibility and scale. And, thanks to our Ensemble Connector’s zero-touch provisioning, STC can ship uCPE to a customer site and provision it securely with no need for technicians. With such rapid deployments and agile service creation at the network edge, STC is leading the way to the managed services of tomorrow.”
“By utilizing our Virtual Edge Platform 1405 series and ADVA’s Ensemble software, STC is giving its customers a simple way to respond to shifting industry demand,” said Drew Schulke, VP, Dell EMC Networking, Dell Technologies. “Working with ADVA, we’re empowering STC and its customers to digitalize their infrastructures. Now they can deploy solutions at the click of a mouse and harness advanced tools for boosting security, reducing costs and improving end-user customer experience.”
About ADVA
ADVA is a company founded on innovation and focused on helping our customers succeed. Our technology forms the building blocks of a shared digital future and empowers networks across the globe. We’re continually developing breakthrough hardware and software that leads the networking industry and creates new business opportunities. It’s these open connectivity solutions that enable our customers to deliver the cloud and mobile services that are vital to today’s society and for imagining new tomorrows. Together, we’re building a truly connected and sustainable future. For more information on how we can help you, please visit us at www.adva.com
.
About STC
“Solutions by STC” is one of the largest technology and communications services providers in the Middle East. The company has a range of products and services that address the needs of consumers and businesses of all sizes. Solutions by STC has continued to build upon its core telecom position and offers innovative digital services and solutions for enterprises, including cloud and infrastructure services, network and security management services, Big Data and analytics solutions, and Internet of Things (IoT) solutions (such as fleet/asset management and mobile point-of-sale solutions). These solutions complement stc’s considerable systems integration capabilities across several industries. www.solutions.com.sa
.
View source version on businesswire.com: https://www.businesswire.com/news/home/20210128005057/en/
Social Media:
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Lattice Advances FPGA Design with New Leadership AI-Driven Development Tool, Lattice Prompt17.9.2026 04:00:00 CEST | Press release
Lattice Semiconductor (NASDAQ: LSCC), the low power programmable and platform firmware leader, today introduced a new leadership AI-powered FPGA development tool for small and mid-range FPGAs that redefines how FPGA developers work across the full design flow. Lattice Prompt pairs with AI agentic tools developers already use, combining them with Lattice design tools, knowledge base, and documentation to turn natural language inputs into validated responses, dramatically accelerating FPGA development while optimizing design performance and capability. "Accelerating time-to-market demands and rising design complexity are putting mounting pressure on FPGA developers to do more with every design cycle," said Esam Elashmawi, Chief Strategy and Marketing Officer, Lattice Semiconductor. "Lattice Prompt gives developers AI-assisted access to the full design flow, grounded in Lattice's validated knowledge, so they can focus on what matters most: building differentiated systems." Lattice Prompt:
Lattice Expands Secure Control FPGA Leadership with New Lattice Mach-N2 Family17.9.2026 04:00:00 CEST | Press release
Lattice Semiconductor (NASDAQ: LSCC), the low power programmable and platform firmware leader, today announced Lattice Mach™-N2 FPGA family, extending its long-running secure control FPGA leadership with new devices purpose-built for system control and security in modern infrastructure. Built on the Lattice Nexus™ 2 small FPGA platform, Mach-N2 combines integrated flash, a hardware Root of Trust, and CNSA 2.0-compliant post-quantum cryptography (PQC) with crypto agility for trusted, always-on system control and security across next-generation systems. "The demands on system control and security are accelerating as post-quantum mandates take hold, and customers building long-lifecycle infrastructure seek solutions that will help them design with today and tomorrow’s security needs in mind," said Esam Elashmawi, Chief Strategy and Marketing Officer, Lattice Semiconductor. "Mach-N2 represents a significant step forward in logic density and bandwidth while adding the most complete post-qua
TOURISE Unveils 2027 Summit Under the Theme “Alliances That Move the World”16.9.2026 22:53:00 CEST | Press release
Second global tourism summit to convene renowned leaders in Riyadh, March 23-25, 2027 First confirmed speakers announced, including leaders from Booking Holdings, Marriott, Hilton, Intrepid Travel and S4 Capital Theme calls for new alliances across tourism, technology, investment and government to shape the sector’s next 50 years Under the patronage of His Royal Highness Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince and Prime Minister, His Excellency Ahmed Al-Khateeb, Minister of Tourism and Chairman of TOURISE, today announced the TOURISE 2027 Summit, taking place in Riyadh from March 23-25, 2027. Building on the inaugural TOURISE Summit in November 2025 and a year of collaboration since, the 2027 edition will run under the theme “Alliances That Move the World.” Over three days, leaders will focus on the partnerships, investments and actions needed to advance the global tourism agenda over the next 50 years. This press release features multimedia. View the full release here
Brightfin Names Dan McNamara Chief Customer Officer16.9.2026 19:13:00 CEST | Press release
As Brightfin expands its platform and rides growing enterprise demand for IT spend control, the company taps Dan McNamara with a track record of scaling teams through rapid growth Brightfin, the leading platform for total spend intelligence in enterprise IT, today announced that Dan McNamara has joined the company as Chief Customer Officer (CCO). The appointment comes as Brightfin extends its platform into a broader vision of financial truth and operational clarity across the entire enterprise technology stack, and as more IT and finance leaders turn to Brightfin to make sense of fast-growing, fragmented spend across cloud, mobile, and emerging AI tooling. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260916064892/en/ Dan McNamara, CCO of Brightfin McNamara has built his career on meeting increasingly complex customer expectations. Twice, he has joined a customer organization in the middle of rapid growth and left it with a
Jazwares Partners With Sanrio to Expand Its Hello Kitty and Friends Range to EMEA16.9.2026 18:00:00 CEST | Press release
Plush Toys, Figures, and More Inspired by the Beloved World of Hello Kitty and Friends to Launch in Europe, the Middle East, and Africa Jazwares, one of the world’s leading toy companies, today announced a licensing agreement with Sanrio GmbH, extending Jazwares successful Hello Kitty and Friends toy line to Europe, the Middle East, and Africa (EMEA). The agreement will bring Sanrio’s beloved Hello Kitty and Friends characters to even more fans in the region through playful, imaginative products designed for kids and collectors. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260916913201/en/ Jazwares partners with Sanrio to expand its Hello Kitty and Friends range to EMEA Available across key EMEA markets, the collection of trendy plush and figures, playsets, vehicles, and seasonal items reimagines Hello Kitty alongside fan-favorite friends including Cinnamoroll, Kerokerokeroppi, Pompompurin, Tuxedosam, My Melody, Kuromi, Po
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom