CA-BUSINESS-WIRE

Business Wire, the global leader in news distribution and Paris Retail Week, the first European global tradeshow for Online and Offline retailers combining E-Commerce Paris and Digital(in)Store by Equipmag, to be held in Paris Expo Porte de Versailles from September 21 to 23, 2015, signed a letter of agreement.

With the two shows, Paris Retail Week brings together traditional commerce and e-commerce professionals from around the world. Programming is centered on helping industry players adapt to the major changes brought on by digitalization and mobile. Customers have new tools, new habits and new expectations for their shopping experience. In this context, Paris Retail Week offers a unique opportunity to meet experts and decision-makers to decipher current trends and anticipate new ones in the online and offline retail industries. 35,000 attendees and 550 exhibitors are expected this year.

« BUSINESS WIRE is proud to be media partner of the Paris Retail Week. Few industries have experienced as much change as retail as a result of the digital revolution . The e-commerce sector is booming. Every single day, BUSINESS WIRE distributes news issued by major companies and start-ups announcing innovations in the industry. Therefore, being partner of the Paris Retail Week was quite logical », explains Patrice Le Tulle, Director, Business Wire France.

BUSINESS WIRE, a Berkshire Hathaway  company, is the global leader in press release distribution . Public relations, marketing professionals and investor relations rely on BUSINESS WIRE to accurately distribute market-moving news and multimedia , host online newsrooms  and IR websites , build content marketing platforms , generate social engagements and provide audience analysis that improves interaction with specified target markets. BUSINESS WIRE gives your products and services visibility in the media around the world.

E-Commerce Paris  covers the entire e-commerce value chain . It offers more than 300 expert speakers, panels with representatives from the biggest retail platforms on the market, and plenary sessions. It also includes numerous other highlights for attendees, such as “Solutions Workshops”, “Early-Adopter Shared Experiences” and “Master Classes”, and the E-Commerce Awards .

Digital(in)Store , an exclusive event organized by Equipmag , the leading Retail, Distribution and Point of Sales (POS) tradeshow, highlights technologies at the service of offline stores  to answer retail’s issues through conferences, presentations and a “Startup Village”.

“With E-Commerce Paris and Digital(in)Store by Equipmag held jointly, Paris is definitely on its way to being the world capital of connected commerce”, explains Sophie Lubet, director of the retail department at Comexposium Group. “And our partnership signed with Business Wire enables us to promote largely our event to the global media.”

About Business Wire

Business Wire, a Berkshire Hathaway  company, is the global leader in press release distribution  and regulatory disclosure . Investor relations, public relations, public policy and marketing professionals rely on Business Wire to accurately distribute market-moving news and multimedia , host online newsrooms  and IR websites , build content marketing platforms , generate social engagements and provide audience analysis that improves interaction with specified target markets. Founded in 1961, Business Wire is a trusted source for news organizations, journalists, investment professionals and regulatory authorities, delivering news directly into editorial systems and leading online news sources via its multi-patented simultaneous NX Network. Business Wire has 32 offices worldwide to securely meet the varying needs of communications professionals and news consumers.

Learn more at BusinessWire.com  and the BusinessWired blog ; follow updates on Twitter: @businesswire  or on Facebook .

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About COMEXPOSIUM :

COMEXPOSIUM, one of the leading European event organizers, is involved in the organization of 114 mainstream and B2B events, covering 17 business industries. Every year, the Comexposium Group welcomes 38,000 exhibitors (40% of them international) and 3.5 million attendees (350,000 from abroad).
Comexposium organizes 5 of the 10 largest French events: SIAL, Intermat, Salon International de l'Agriculture, SIMA, Foire de Paris.
www.comexposium.com

View source version on businesswire.com: http://www.businesswire.com/news/home/20150909005794/en/

Contact:

Media contacts
Business Wire France
Agnès Deleuse : tel. +33 (0)1 56 88 29 40
agnes.deleuse@businesswire.com
or
PARIS RETAIL WEEK
France
OXYGEN
Noémie Diaz de Cerio / Alexia Mercier / Angélique DE BARROS
+33 (0)1 41 11 35 41
parisretailweek@oxygen-rp.com
or
USA
OXYGEN
Chris Orris / Maiwenn Regnault
+1 (630) 294-6645
chris@oxygen-pr.com  / maiwenn@oxygen-pr.com
or
UK
PROMOSALONS UK
Elise Eeckeman, +44 (0)20 8216 3108
Elise@promosalons.co.uk
or
GERMANY
IMF GmBH / Promosalons
Nathalie Deltour, +49 (0)221 13 05 09 05
n.deltour@imf-promosalons.de

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