LR-HEALTH-&-BEAUTY

LR Health & Beauty, the expert for health and beauty products, knows from own, long-standing experience and intensive research and development work that optimum cleansing provides the best foundation for well-cared and beautiful skin. With the ZEITGARD Cleansing Brush, the German cosmetics manufacturer for the first time developed an electrical facial cleansing brush that is going to revolutionise traditional ways of facial cleansing thanks to its outstanding efficiency.

This Smart News Release features multimedia. View the full release here: http://www.businesswire.com/news/home/20150601005063/en/

Up to 10 times more efficient than manual facial cleansing

The ZEITGARD Cleansing Brush ensures highly efficient cleansing down to the pores. Scientific studies conducted by Institut Dermatest GmbH have shown that the device cleanses the skin up to 10 times more efficiently than traditional manual cleansing. With more than 7,000 vibrations per minute, the oscillation brush head removes all traces of dust, dirt and make-up. Thanks to the oscillating technology, the brush head vibrates at a very high speed. Compared to rotating brushes, skin debris is removed in a more thorough and gentle way. *Application tested on 40 persons over a period of 6 weeks

Unique hygiene concept with immediate effect

The ZEITGARD cleansing concept is thought out to the very last detail and was tested by an accredited German institute (Fresenius in-use test according to ASTM E2180). The brush filaments remove all impurities and at the same time ensure impeccable hygiene for up to 3 months thanks to the antibacterial effect of the MICROSILVER technology. Long-standing research and development expertise has made LR Health & Beauty one of the leading providers of the MICROSILVER technology. With the ZEITGARD Cleansing Brush, this wealth of experience has now been applied to a cosmetic care device for the first time, as the brush filaments are enriched with MICROSILVER BG^TM . It consists of pure silver powder with a highly porous, spongy structure that removes bacteria and prevents their regeneration. The softly rounded filaments ensure soft cleansing. The filaments are deliberately positioned at a wider distance to each other to allow for a better oscillating movement and improved air circulation which ensures fast drying. There are two brush versions available: The sensitive brush is characterised by a very soft and pleasant skin feeling. The classic brush has stronger fibres and gently removes significantly more and coarser impurities.

The brush is suited for every female and male skin type

The ZEITGARD cleansing products have been specifically developed for the brushes to ensure a high compatibility. Their texture prevents undesired straying or spraying. Cleansing with the ZEITGARD Cleansing Brush is suited for all skin types. For sensitive skin, it is recommendable to use the sensitive brush in combination with the gentle cleansing cream which leaves the skin feel particularly soft. The classic brush combined with the light, vitalising cleansing gel is perfect for normal skin. Especially gentle and nurturing detergents cleanse the skin thoroughly and gently at the same time. The gel also provides an additional boost of freshness.

The ZEITGARD Cleansing Brush in the unique, registered LR design is available at the LR customer shop at shop.LRworld.com at a sales price of EUR 199.95. The cleansing products can also be ordered from the shop at a price of EUR 17.95 per 125 ml and replacement brushes are available at EUR 24.95 each.

At a glance: ZEITGARD Cleansing Brush

• Gentle in-depth cleansing for every skin type and every age group
• 10 times more efficient without stressing the skin
• Unparalleled hygiene thanks to antibacterial MICROSILVER technology
• The skin appears smoother, incredibly radiant and healthy
• Improves the appearance of the skin through nurturing in-depth cleansing
• Ideal preparation for subsequent care
• Firmer, smoother skin thanks to the massage function
• More radiant complexion through enhanced blood micro circulation
• More pleasurable cleaning routine
• Also ideal for men to prevent skin irritations and ingrowing hair
• Price: EUR 199.95, cleansing product 125 ml: EUR 17.95, brush: EUR 24.95

LR Health & Beauty Systems GmbH

Under the motto "More quality for your life“, the LR Group with headquarters in Ahlen/Westphalia produces and markets more than 600 health and beauty products in 28 countries. This includes body care and cosmetic products, perfumes and dietary supplements. In the fragrance segment, the company, which was founded in 1985, cooperates with celebrities such as Bruce Willis, Karolina Kurkova and Guido Maria Kretschmer. With more than 1,100 employees and thousands of registered sales partners and customers, LR is one of Europe’s leading direct sales enterprises. In Germany, LR products can be ordered 24/7 from the company's customer online shop. LR's strong market position is based above all on a high-quality product range and an attractive bonus and training plan which is unsurpassed in the industry. In 2009, LR established the LR Global Kids Fund which provides efficient and unbureaucratic support for deprived children and their families in many different countries around the world in cooperation with local institutions.

View source version on businesswire.com: http://www.businesswire.com/news/home/20150601005063/en/

Contact:

LR Health & Beauty Systems GmbH
Vanessa Lange
PR-Manager
Telefon +49 (0) 2382 7060-107
Telefax +49 (0) 2382 7060-179
E-Mail: v.lange@LRworld.com
LRworld.com
facebook.com/LRworld
twitter.com/LRworld

Link:

Multimedia Gallery

ClickThru