BBH Launches a New Technology Business, Braid, Solving for Intelligent Data Transformation

Braid’s agentic AI platform is purpose-built for financial services firms who need to transform, connect, and manage their data with confidence

Brown Brothers Harriman (BBH) today announced the launch of a new technology affiliate, Braid LLC, focused on solving enterprise data transformation for financial services. Braid offers an AI-native data transformation platform that gives firms a scale solution to transform, connect, and manage their data with confidence.

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Braid empowers teams to build, automate, and oversee reliable production-grade data transformations in a fraction of the time typically required today. Instead of requiring engineers to build data automations, Braid allows business users to describe their needs in natural language that AI agents use to build intelligent data transformations that are transparent and fully auditable. Braid’s enterprise-grade engine then processes and delivers those data transformations in a controlled and deterministic environment. Built by financial services experts, Braid provides the transparency and controls that a regulated financial organization needs for oversight.

“For too long, data transformation and interoperability have suffered from a lack of capable enterprise solutions. As a result, organizations have been forced to tolerate a fragmented web of bespoke integrations, manual processes, poor change control, and a patchwork of tools,” said Joshua Fine, CEO of Braid LLC. “Braid is designed to change that. By combining AI with enterprise-grade controls, Braid empowers teams to build, automate, and oversee production-grade data transformations in hours rather than months. This frees resources to focus on growth, improve client outcomes, and solve the persistent problem of data transformation and interoperability.”

Braid is designed to deliver substantial ROI for clients by providing:

• Controlled access to an agentic AI-powered automation platform that is highly intuitive and usable by business analysts and operations teams, not just data engineers
• Centralized oversight dashboard with transparent break and exception management to improve oversight and control
• Custom, scalable data transformations that support evolving market standards, protocols, customer reporting requirements, and system transitions across the operating model

In a 2025 pilot, Braid delivered as high as 98% efficiency gains¹ across three use cases: converting data into standard formats, automating trade instruction ingestion more efficiently than traditional extract, transform, load (ETL) tools, and unifying disparate data from more than 150 external providers, saving hundreds of hours of effort.

Built on BBH expertise
Braid builds on BBH Investor Services’ 25 years of deep domain expertise in financial data connectivity and messaging, combining that experience with advanced AI technologies to address enterprise-scale data transformation challenges across financial services.

Designed for regulated environments
Built by financial services practitioners, for practitioners, Braid satisfies enterprise security standards and operational rigor while supporting modern cloud and hybrid architectures.

Braid helps business users turn fragmented, fast-moving data into trusted, decision-grade assets.

Learn more about Braid on Braid’s website

About Brown Brothers Harriman

Brown Brothers Harriman (BBH) is a global financial services firm known for premium service and specialist expertise. For over 200 years, BBH has partnered with clients to navigate complexity, innovate with purpose, and succeed in evolving financial markets. Their 6,000 BBH employees serve clients and their investments in over 90 markets across BBH's 18 offices. As a private partnership, BBH is uniquely built to put clients first and create success that lasts.

BBH Investor Services is a leading provider of asset servicing, technology and operating model solutions built for global asset managers and financial institutions. Asset servicing solutions include: custody, global tax services, depositary and trustee, accounting, administration, and transfer agency. Technology and operating model solutions include: Infomediary Data Solutions and BBH Direct platform to solve interoperability challenges across open-architecture operating models.

About Braid LLC

Braid LLC is a fintech affiliate of Brown Brothers Harriman that brings expert innovation to the broader market. Braid is led by financial services and technology practitioners who have operated at scale in complex, highly regulated environments. Braid LLC is responsible for the development and distribution of the Braid product.

¹Pilot conducted with BBH Investor Services, 2025

This material and any related product or service may be issued or provided in multiple jurisdictions only by duly authorized and regulated entities. The information provided in this material and in any related presentation is for discussion purposes only, remains subject to change, and does not constitute an offer to sell, or a solicitation of an offer to buy, securities of any entity. Nothing contained in this material constitutes legal, tax or investment advice. Any reference to tax matters is not intended to be used, and may not be used, for purposes of avoiding penalties under the US Internal Revenue Code, or other applicable tax regimes, or for promotion, marketing or recommendation to third parties. This presentation contains forward-looking statements regarding future events, financial performance, and business strategies. These statements are only predictions and actual results may differ materially due to various market and technical risks. All information has been obtained from sources believed to be reliable, but accuracy is not guaranteed, and reliance should not be placed on the information presented. This material may not be reproduced, copied or transmitted, or any of the content disclosed to third parties, without the express written permission of Braid.

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