Leading Global Battery Expert Kenneth Hoffman to Join Pure Lithium as Special Advisor

Pure Lithium Corporation, a disruptive Boston-based vertically integrated lithium metal battery technology company, announces that Kenneth Hoffman (CFA, CIM) will join the company as a Special Advisor, leveraging his vast experience across the battery value chain to advance our drive towards full commercialization.

Mr. Hoffman, who was previously Global Head of Battery Materials at McKinsey, will be a crucial asset for Pure Lithium’s commercialization strategy and development of partnerships. Working directly with Pure Lithium CEO Emilie Bodoin, he will bring a deep understanding of batteries and a unique ability to connect market dynamics with operational decision making that will be invaluable for Pure Lithium.

Pure Lithium Founder and CEO Emilie Bodoin said:
“I feel very privileged to bring Ken aboard at this crucial time in Pure Lithium’s evolution. He is simply one of the leading experts on batteries, forming partnerships and developing successful businesses in energy storage. We are sure that he going to make a major contribution to Pure Lithium as we move toward commercial production of our next-generation lithium metal vanadium battery.”

Mr. Hoffman has spent more than 25 years in investing, managing and directing tens of billions of dollars as a Portfolio Manager, and global Director of Research for various large funds including Millennium Partners and Reservoir Capital. His broad, hands-on experience as an investor and consultant will help Pure Lithium identify and capitalize on business and financial opportunities and bring vast insight to mitigating supply chain risks.

In late 2016, Mr. Hoffman agreed to join McKinsey’s Global Energy & Mining practice (GEM) to lead mining company strategy in gold, copper, nickel, manganese and lithium as well as battery raw material value chains. He has worked on more than 100 due diligences from the analysis of lithium assets to the study of more than a dozen direct lithium extraction technologies.

He is one of the main presenters at metal and mining forums as well as global battery conferences and global media, including an opening keynote at PDAC, The Future Minerals Forum in Riyadh, Fastmarkets events in Asia, North America, Europe and South America, the London Metals Exchange Week conferences in Hong Kong and London and Australia’s AUSIMM general gathering. Mr. Hoffman is a Director of “The Battery Show,” the largest battery event in North America.

About Pure Lithium

Pure Lithium is a disruptive Boston-based lithium metal battery technology company led by its founders, inventor and lithium expert, CEO Emilie Bodoin, and world-renowned battery and metallurgical expert, MIT Emeritus Professor Donald R. Sadoway, as full-time CSO. The Company's novel Brine to Battery™ technology combines metal extraction and anode production, bypassing traditional lithium compound production. The resulting pure lithium metal anode is the core component of our lithium metal vanadium oxide battery, a step-change improvement over today’s lithium-ion technology in cell performance, cost and safety. Additionally, the battery is free of graphite, cobalt, nickel and manganese. For more information, visit www.purelithium.io or email news@purelithium.io.

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