The Game-Changing Wireless Mouse: Higround’s YUMA is Designed for Style and Performance
9.9.2024 22:50:00 CEST | Business Wire | Press release
Higround, the premier lifestyle and graphic gaming peripheral brand, is thrilled to announce its first-ever wireless gaming mouse: YUMA. Lightweight, meticulously designed, and built to perform, YUMA marks a new chapter in Higround’s mission to elevate every aspect of your gaming setup into a true expression of individual artistry.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240909711165/en/
The YUMA mouse launches with two colorways: RADAR and CELSHADE. (Photo: Business Wire)
Meet YUMA: Where Art Meets Performance
Every wireless mouse features hand-applied graphic artwork, ensuring that each mouse is fine-tuned to the minutest detail. It’s a true collector’s item that reflects Higround’s commitment to individuality and creative expression. Weighing in at just 49 grams, YUMA is a game-changer in the world of gaming mice, combining top-tier performance with unparalleled design aesthetics. With two distinct designs—RADAR and CELSHADE—the YUMA collection brings bold, unique visuals to your fingertips.
YUMA is more than just an aesthetically pleasing mouse; it packs serious gaming performance, featuring a 4KHz wireless polling rate for ultra-responsive, lag-free gameplay. Every click and movement registers with pinpoint accuracy, giving users the competitive edge they need to rise to the top.
Equipped with a battery life of up to 70 hours, YUMA ensures you stay in the game longer without the worry of frequent recharges. Whether you’re a casual gamer or a competitive esports player, YUMA delivers the reliability and performance you need while looking incredible on your desk.
Higround's Expansion Across the Desk Setup
With the introduction of YUMA, Higround continues its mission to transform every piece of your gaming setup into a canvas for personal expression. "We started Higround with the belief that your setup is an extension of who you are," says Rustin Sotoodeh, CEO and Creative Director of Higround. "With YUMA, we’re expanding Higround’s reach onto an even more technical piece of hardware, giving gamers a mouse that not only performs at the highest level but also stands out as a unique work of art."
“We're excited to introduce our new YUMA mouse, engineered with performance in mind and infused with our distinctive visual style,” says Higorund’s Principal Product Manager, Jeff Chang. “This release marks a significant step for Higround and we can't wait to show off our unique vision to the world.”
YUMA launches with its debut designs—RADAR and CELSHADE— on September 13 at 12 PM PT exclusively on Higround.
ABOUT HIGROUND
Higround is a lifestyle and computer peripheral brand that is the expression of elevated gaming culture. Founded by Rustin Sotoodeh and Kha Lu, Higround creates high-quality peripherals with unique designs that call back to the overarching cultures of fashion, gaming, and technology. Each collection features a unique collection of items that add personality to computer setups that are known to sell out in an instant. The brand is widely known for collaborations with iconic brands such as Pokemon, Beats by Dre, and One Piece. With their expansion into mice, Higround continues its journey to take over your gaming setup—one peripheral at a time. In 2021 the brand was acquired by esports giant, 100 Thieves.
View source version on businesswire.com: https://www.businesswire.com/news/home/20240909711165/en/
Contacts
Kelly Kim
Kelly Kim
kkim@higround.co
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
PMCOrganometallix Announces Price Increase on All Products24.4.2026 22:55:00 CEST | Press release
Due to significant changes in market conditions, PMC Organometallix, Inc. announces that effective May 1, 2026, or as contracts permit, prices across all product lines globally will increase by 10-25%. This adjustment is driven by sustained cost pressures from key inputs including rising raw material costs and escalating freight and logistics expenses. While the company has been absorbing these increases, the current economic environment brought on by the geopolitical crisis of the Iran conflict requires this adjustment to continue providing the high-quality, consistent materials and supply reliability that customers expect. PMC Organometallix will implement these changes in a transparent, collaborative manner and values your partnership while navigating these economic challenges. Customers with questions or to discuss a specific situation should contact their account representative. About PMC Group PMC Group is a growth-oriented, diversified, global chemicals and plastics company deli
Frankfurt Higher Regional Court upholds BESREMi® arbitral award in favor of AOP Health24.4.2026 18:52:00 CEST | Press release
Today, the Higher Regional Court of Frankfurt upheld the February 20251 partial final ICC arbitral award in favor of AOP Orphan Pharmaceuticals GmbH (“AOP Health”) in its dispute with PharmaEssentia Corp. (“PharmaEssentia”). The ruling confirms the award which found the Taiwanese company to be liable for certain damages. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260424005227/en/ Portrait Dr. Rudolf Widmann, Founder AOP Health Credit: AOP Health/Daniel Ospelt Dr. Rudolf Widmann, one of the two founders of AOP Health, explains: “We very much welcome the Frankfurt Higher Regional Court’s decision that confirms our position. In the interest of our patients, we are dedicated to maintaining stable and sustainable access to BESREMi® and to responsibly navigating future challenges.” The Product in Dispute The conflict centers around BESREMi® (ropeginterferon alfa-2b), a product launched in 2019 and developed by AOP Health into
Compass Pathways Announces FDA Granted NDA Rolling Review Request and Awarded Commissioner's National Priority Voucher24.4.2026 16:37:00 CEST | Press release
Compass is the most advanced company in classic psychedelics and has generated positive data from two ongoing large, well controlled Phase 3 clinical trials, designed to uphold the highest regulatory standardsFDA grants Compass NDA rolling submission and review request, based on Phase 3 dataCNPV awarded for COMP360, Compass’ proprietary formulation of synthetic psilocybin, for treatment-resistant depression (TRD)CNPV further accelerates momentum and Compass is confident and ready to deliver for patients Compass Pathways plc (Nasdaq: CMPS), a biotechnology company dedicated to accelerating patient access to evidence-based innovation in mental health, today announced the U.S. Food and Drug Administration (FDA) granted Compass NDA rolling review request and selected COMP360, Compass’ proprietary formulation of synthetic psilocybin, for the Commissioner's National Priority Voucher (CNPV) program for treatment-resistant depression (TRD). Companies selected for the voucher program will be en
Banma Intelligence and Alipay Launch AI Cockpit Solution Powered by Alipay AI Pay, Enabling Seamless and Secure In-Car Transactions by Voice24.4.2026 16:04:00 CEST | Press release
At the 2026 Beijing International Automotive Exhibition (“Auto China 2026”), OS and AI technology company Banma Intelligence and Alipay today launched a new AI cockpit solution integrating Alipay AI Pay, enabling drivers to complete purchases by voice command directly from their vehicle. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260424618328/en/ Industry-first AI Cockpit Solution with Alipay AI Pay Unveiled “In the past two years, smart cockpits have achieved rapid advances in perception and decision-making,” said Ming Cai, Banma Intelligence Chief Product Officer. “With large models onboard, vehicles can understand user intent and make recommendations. By integrating Alipay AI Pay into our AI cockpit solution, we are removing the last friction point in the in-car smart cockpit experience - drivers simply speak to pay, no phone required.” The new AI cockpit solution initially covers two high-frequency use cases: enterta
Spatial Announces the Release 2026 1.0.1: New Enhancements Across 3D InterOp, Data Prep, Meshing, and 3D Modeling SDKs24.4.2026 15:21:00 CEST | Press release
Spatial Corp., the leading software development kit provider for design, manufacturing and engineering solutions and a subsidiary of Dassault Systèmes, today announced new enhancements across several of its product lines. These updates further strengthen Spatial’s commitment to delivering high-performance solutions that optimize interoperability, data preparation, and advanced modeling workflows. Designed to improve efficiency and robustness across CAD translation, modeling, meshing, and simulation processes, the latest updates introduce expanded format support, enhanced PMI handling, and new capabilities for complex geometry processing. 3D InterOp NX Reader Enhancement for 2D Drawings The NX reader imports 2D drawings as visualization data from NX 2412 and later versions. glTF Writer Supports Draco Compression glTF export incorporates Draco compression for meshes and point-clouds to significantly reduce output file sizes. Enhanced Support for Reading Product Manufacturing Information
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom