CHINA-FAW-GROUP

HONGQI, the Chinese luxury car brand, will become the official partner of the 2024 Goodwood Festival of Speed and will make its appearance at the event from July 11th to 14th. HONGQI will take the stage alongside a distinguished line of global luxury cars, showcasing its exceptional strength and unique charm as the top luxury car brand in China.

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Established in 1958, HONGQI represents the development and achievements of China's automotive industry. Today, HONGQI holds an important position in China's high-end luxury car market and is accelerating its global market strategy. Its distribution network already covers 28 countries and regions worldwide.

HONGQI will showcase five star models at the Goodwood Festival of Speed, including the HONGQI Guoya, E-HS9, H9, as well as the upcoming EH7 and EHS7, which will soon be available in European countries such as Norway, German, France and Denmark. This will be an exciting intersection between Chinese and global automotive cultures, presenting an excellent opportunity for Hongqi to showcase the strength of China's automotive industry.

As a high-end Chinese automotive brand, HONGQI carries the deep history and technological heritage of China's automotive industry. At the Goodwood Festival of Speed, HONGQI will demonstrate the exceptional quality of Chinese luxury cars.

HONGQI is accelerating the development of key technologies and enhancing its international market competitiveness. At the same time, HONGQI is showcasing its brand's high-end image and conveying the luxurious lifestyle associated with HONGQI. Following the Goodwood Festival of Speed, HONGQI will engage in cross-industry collaborations with multiple top international brands, collectively transforming "Orientation luxury" into "the world's new luxury," setting a new benchmark for Chinese brands in the global high-end automotive market.

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