PRN
Willems Brings Deep Experience to the Burgeoning European Retail Media Market
SAN FRANCISCO, CA / ACCESSWIRE / May 21, 2024 / PRN announced the launch of a new in-store retail media focused division, PRN Europe, led by industry veteran Tijmen Willems, PRN Europe Vice President of Retail Media EMEA. In this role, Willems will spearhead the growth of PRN In-Store Retail Media Networks in Europe. Willems and his team will partner with PRN sister company Scala to develop new retail media platforms with current retail clients and prospects and will grow PRN's retail media sales organization in the EMEA region.
Tijmen Willems, PRN Europe Vice President of Retail Media EMEA.
Willems, based in Amsterdam, has deep experience working in retail media and leading growth. Having previously held the Country Director Benelux and Nordics role with Criteo, an industry leader in handling media programs for some of the world's top e-commerce retailers, Willems was responsible for setting and implementing Criteo's growth strategy.
"With exceptional expertise and vision, we are confident that Tijmen will drive significant growth in retail media advertising sales for our clients, further solidifying our position as the global leader for in-store retail media advertising," commented PRN CEO Kevin Carbone. "With the number and quality of in-store retail media networks in Europe projected to grow dramatically in the next three to five years, Scala and PRN offer a complete in-store solution that creates a superior in-store shopper experience and delivers maximum retail media revenue to retailers."
"I look forward to supporting retailers and brands in creating innovative in-store experiences that drive sales and increase customer engagement. The STRATACACHE group offers a unique suite of solutions that provides retailers and brands with greater in-store performance measurement and gives consumers a more personalized shopping experience. Together with the talented team, we will further grow the business in EMEA," said Willems.
Chuck Billups, PRN SVP Global Retail Media, adds, "Tijmen brings years of experience to this role, striking the perfect balance between shopper experience and delivering retailer revenue results for our partners. Getting him on the team and working with Scala's retail technology experts and the rest of PRN's in-store retail media experts is going to have a huge impact."
About PRN:
PRN, part of the STRATACACHE family of marketing technology companies, delivers end-to-end solutions providing retail media monetization, hardware, software, services and support, driving content to 41,000+ screens for major brands in over 13,000 locations. PRN has over 30 years of success in architecting, deploying, and monetizing multi-stakeholder rich media networks. PRN's proprietary set of tools, technologies, content partnerships and creative services have been expressly designed to deliver fresh and engaging experiences that delight out-of-home and retail consumers, engage brands, and deliver maximum value to our venue partners. Learn more about PRN at www.prn.com, on LinkedIn, Twitter @PRNllc or on Facebook.
Contact Information
Andrea Poley
Director, Communications & Digital Marketing
andrea.poley@scala.com
610-704-8142
SOURCE: PRN
To view this piece of content from stats.nwe.io, please give your consent at the top of this page.View the original press release on newswire.com.
To view this piece of content from www.accesswire.com, please give your consent at the top of this page.About ACCESSWIRE
Subscribe to releases from ACCESSWIRE
Subscribe to all the latest releases from ACCESSWIRE by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from ACCESSWIRE
Is Learning About AI Your New Year’s Resolution?13.12.2024 04:30:00 CET | Press release
UNDERSTANDING AI: A NEW ERA OF OPPORTUNITY AND UNCERTAINTY FOR PEOPLE AND BUSINESSES IN 2025 OVER 12 MILLION PEOPLE IN THE UK PLAN TO LEARN ABOUT AI AS THEIR NEW YEAR'S RESOLUTION 30%[1] OF THOSE WHO HAVE YET TO ENGAGE WITH AI FEEL THEY RISK FALLING BEHIND PROFESSIONALLY OR ACADEMICALLY IF THEY DON'T START LEARNING BY 2025 46%1 AGREE THAT AI WILL FUNDAMENTALLY TRANSFORM OUR RELATIONSHIP WITH TECHNOLOGY LONDON, UK / ACCESSWIRE / December 13, 2024 / As we move into 2025, the conversation around Artificial Intelligence (AI) continues to evolve. New consumer research commissioned by the leading tech event for business leaders in the UK, Tech Show London reveals that over 12 million UK consumers plan to make learning AI a New Year's resolution for 2025. This growing interest in mastering AI signals a shift towards greater understanding and engagement with the technology that is increasingly shaping our lives. Nearly half of those surveyed (46%1) agree that AI will fundamentally transform ou
Loop Industries Completes Convertible Preferred Financing With Reed Societe Generale Group and Sells First Technology License For An Infinite Loop Manufacturing Facility in Europe12.12.2024 20:10:00 CET | Press release
REED SOCIETE GENERALE GROUP INVESTS €10 MILLION IN LOOP VIA A CONVERTIBLE PREFERRED SECURITY AT A $4.75 CONVERSION PRICE. LOOP COMPLETES ITS INAUGURAL SALE OF AN INFINITE LOOP™ TECHNOLOGY LICENSE, GENERATING AN UPFRONT PAYMENT OF €10 MILLION. FORMATION OF A EUROPEAN PARTNERSHIP TO DEPLOY INFINITE LOOP™ MANUFACTURING TECHNOLOGY. PROCEEDS TO SUPPORT CONSTRUCTION OF THE INFINITE LOOP™ FACILITY IN INDIA AND FINANCE LOOP'S OPERATIONAL CASH REQUIREMENTS. LOOP MANAGEMENT TO HOLD UPDATE CALL AT 8:45 AM ET on December 13, 2024 MONTRÉAL, QC / ACCESSWIRE / December 12, 2024 / Loop Industries, Inc. (Nasdaq:LOOP) (the "Company," "Loop," "we," "us," or "our"), a clean technology company whose mission is to accelerate a circular plastics economy by manufacturing 100% recycled polyethylene terephthalate ("PET") plastic and textile-to-textile ("T2T") polyester fiber, has secured €10 million through a convertible preferred security financing with Reed Societe Generale Group, a European investment firm m
CIL Announces Breakthrough in Benzene Recovery, Addressing Cost, Environmental, and Supply Challenges for OLED Display Manufacturers12.12.2024 09:00:00 CET | Press release
TEWKSBURY, MA / ACCESSWIRE / December 12, 2024 / Cambridge Isotope Laboratories, Inc. (CIL) has successfully developed and implemented a game-changing benzene-d6 recovery program, addressing major pain points for manufacturers of organic light-emitting diode (OLED) displays. This innovative service reduces costs, minimizes environmental impact, and conserves scarce deuterium supplies. OLED display producers rely heavily on deuterated benzene (benzene-d6) as a critical starting material in their synthesis processes. However, this results in significant quantities of depleted benzene-d6, which is no longer usable but still retains considerable deuterium value. The disposal of such depleted material poses environmental challenges and substantial expenses. CIL's benzene-recovery program offers a transformative solution. Customers can now return their depleted benzene-d6 to CIL, where it undergoes a proprietary re-enrichment process to restore it to virgin material quality. This service is
Krakatoa Jardim Becomes the First Official Distributor of SYNLawn in Portugal12.12.2024 05:00:00 CET | Press release
AVEIRO, PT / ACCESSWIRE / December 12, 2024 / Krakatoa Jardim, a garden construction and maintenance business, announced it has joined the global network of distributors of SYNLawn, an international manufacturer and innovator of bio-based artificial grass. As an official and exclusive distributor of SYNLawn in Portugal, the company will carry SYNLawn's premium line of synthetic turf and surfacing products. "We're excited to be the first distributor of SYNLawn in Portugal," said António Matos, the owner and CEO of Krakatoa Jardim. "We look forward to offering SYNLawn's innovative products to our commercial and residential clients to enhance their landscaping projects." Krakatoa Jardim started its business more than 20 years ago. In addition to offering garden construction and maintenance services, the company imports outdoor furniture directly from Bali, Indonesia, which it incorporates into its landscaping designs. In the past decade, the company started installing artificial turf. The
Volatus Aerospace Welcomes UK-Based Air Data Systems to its Ecosystem, Expanding Global Capabilities11.12.2024 07:45:00 CET | Press release
TORONTO, ON / ACCESSWIRE / December 11, 2024 / Volatus Aerospace Inc. (TSXV:FLT)(OTCQX:TAKOF)(FSE:ABBA) is pleased to announce the integration of key assets and capabilities from Air Data Systems (ADS), based in the United Kingdom, marking a strategic expansion of its global aerial solutions ecosystem. This collaborative arrangement strengthens Volatus' position as a leader in aerial intelligence and logistics by opening doors to new opportunities and partnerships in critical industries. ADS specializes in streamlining large-scale and complex surveys and data acquisition projects for industrial applications such as asset management, inspection services, oil & gas, utilities, and environmental services. The transaction, structured with a success-fee model tied to future contract outcomes, aligns the interests of both organizations and highlights the significant potential of this collaboration. As part of this agreement, Volatus has acquired the ADS brand, website, and domain, along with
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom