Moment Factory
A four-night concert series takes real-time content to new heights
LAS VEGAS, NV / ACCESSWIRE / April 19, 2024 / Award-winning multimedia studio Moment Factory is proud to announce its latest collaboration with Phish: a groundbreaking four-night concert series at Sphere in Las Vegas. Running from April 18 to 21, the shows mark a bold step forward in live concert experiences, taking advantage of the venue's next-generation technologies to showcase immersive multimedia content generated from an innovative fusion of real-time and pre-rendered visuals. Only the second band to perform at Sphere, Phish ventures into new territory with its improvisational style, leading concert-goers on a mind-bending multisensory journey.
To view this piece of content from cdn.nwe.io, please give your consent at the top of this page.Credits: Rich Fury / Sphere Entertainment
Moment Factory played a central role in the co-creative direction of the four shows, collaborating closely with Show Director Abigail Rosen Holmes. The studio's involvement extended to set design, video design, and production, as well as contributing to lighting concepts in collaboration with the band's longtime lighting designer, Chris Kuroda.
Moment Factory takes a future-forward approach to real-time generative video content, bringing unique visuals to the world's highest-resolution LED screen each night. Combining scenographic elements, 360° live performance capture, technologies including Unreal and Notch, pre-rendered imagery, and visuals generated with the assistance of AI, Moment Factory uses a number of tools and techniques never before seen at Sphere.
"Phish Live at Sphere is an incredibly audacious project that we are thrilled to have worked on. We feel extremely privileged to have legendary bands like Phish entrusting us with creating immersive universes around their music and identity, enabling them to connect with fans in completely new ways. Moment Factory got its start VJing in the late 90s, and we are particularly proud, nearly 25 years later, to have maintained this initial passion. We are now pushing it to an unprecedented level, creating the longest-ever real-time content show on the world's most immersive canvas at Sphere," says Daniel Jean, Producer for Shows, Moment Factory.
Powered by the venue's 21st-century technologies, each show in the four-night series is set apart by a curated setlist, Phish's signature improvisation, and a customized orchestration of music, visuals, and lighting.
Rising to this creative and technical challenge, the team worked closely with a trusted network of collaborators, including Disguise, whose innovative platform powered Moment Factory's extensive hours of pre-rendered and real-time visual content on a sprawling 16K x 16K resolution canvas. Fuse Technical Group served as the technical integrator for the video system, managing the incorporation of Moment Factory's content onto servers and providing supplementary servers for real-time content delivery. Moment Factory also enlisted Fly Studio, Myreze, and Sila Sveta for screen content production; Troublemakers for audio design during Phish's stage entrance; and Picnic Dinner Studios and Totem Studio for 2D animations during the intermission.
Phish Live at Sphere marks the Montreal-based studio's seventh and most ambitious collaboration with the prolific rock band. Their long-term creative partnership includes previous concerts at Madison Square Garden and the MGM Grand.
This latest undertaking highlights Moment Factory's expertise in hijacking technologies to create innovative entertainment - artificial intelligence serving as a prime example. Integrating AI seamlessly into workflows and customizing the technology to meet production demands supports the studio's commitment to innovation, collaboration, and pushing creative boundaries. Moment Factory embraces AI as a tool for pioneering new aesthetics, modes of engagement, and experiences that blend digital and physical worlds.
About Moment Factory
Moment Factory is a multimedia studio with a full range of production expertise under one roof. Our team combines specializations in video, lighting, architecture, sound and special effects to create remarkable experiences. Headquartered in Montreal, the studio also has other addresses in Tokyo, Paris, New York City, and Singapore. Since its inception in 2001, Moment Factory has created more than 550 unique projects worldwide, including the Lumina Night Walks and Aura Series, as well as The Messi Experience. Its productions span the globe and include such clients as Olivia Rodrigo, Billie Eilish, Madonna, Microsoft, Disney, Universal Studios, Sony, Boston Museum of Science, Cipriani, and Fontainebleau Las Vegas. The studio explores innovative storytelling and creative uses of technology to craft immersive multimedia worlds that enhance the vital link between artist and audience.
To download photos and videos: PRESS KIT
Contact Information
Maïté Godin
Chargée aux relations publiques
media@momentfactory.com
1-514-814-6967
SOURCE: Moment Factory
To view this piece of content from stats.nwe.io, please give your consent at the top of this page.View the original press release on newswire.com.
To view this piece of content from www.accesswire.com, please give your consent at the top of this page.About ACCESS Newswire
Subscribe to releases from ACCESS Newswire
Subscribe to all the latest releases from ACCESS Newswire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from ACCESS Newswire
Gun, Cocaine, and a High-Speed Chase: Luton Crime Haul Sparks Fresh Questions and Public Appeal11.7.2025 13:45:00 CEST | Press release
Officers discovered an estimated 25 kilograms of suspected Class A drugs, tightly packed and hidden in secret compartments. Alongside the drugs, they recovered a Beretta 92FS 9mm semi-automatic handgun, loaded with 38 rounds of ammunition. LUTON, GB / ACCESS Newswire / July 11, 2025 / A dramatic police pursuit through Luton on the night of June 29 resulted in the seizure of a loaded firearm and an estimated £600,000 worth of suspected cocaine. Nearly a week later, crucial questions remain unanswered, and police are still searching for individuals who fled the scene. The incident, which unfolded between 11:30 PM and 1:00 AM, began in Marsh Farm when Bedfordshire Police officers attempted to stop a vehicle as part of a proactive investigation into organised criminal activity. The driver failed to stop, sparking a high-speed chase that stretched through Dallow, Farley Hill, and eventually ended on Beechwood Road, where the vehicle was forcibly brought to a halt. Inside, officers discovere
The Battery Show Europe Showcases Global Acceleration10.7.2025 10:00:00 CEST | Press release
Europe's flagship event advancing the battery and EV industry from cell design to policy frameworks STUTTGART, GERMANY / ACCESS Newswire / July 10, 2025 / The Battery Show Europe and Electric & Hybrid Vehicle Technology Expo Europe, co-located with Energy Storage Summit Germany (ESG), welcomed over 17,000 industry professionals and more than 1,100 exhibitors to Messe Stuttgart. This combined event represents the only place where the entire advanced battery, electric & hybrid vehicle technology and energy storage supply chain can be accessed under one roof. From breakthrough technologies and policy insights to hands-on demos and global partnerships, the 2025 edition captured the rapid pace of industry evolution and the growing international significance. Keynote sessions across the three-day event featured high-profile speakers from across the battery, automotive and energy sectors, including BMW Group, Verkor, Mercedes-Benz, CATL and Shanghai Putailai New Energy Technology Co., Ltd. Th
Eagle Football Chairman John Textor Congratulates Olympique Lyonnais on Qualification for Ligue 1 and UEFA Europa League9.7.2025 18:55:00 CEST | Press release
PALM BEACH GARDENS, FL / ACCESS Newswire / July 9, 2025 / John Textor, Chairman and CEO of Eagle Football Holdings, today issued the following statement in response to the decision by the French Football Federation (FFF) to uphold Olympique Lyonnais's (OL) appeal, reversing the earlier decision of the DNCG, and confirming OL's participation in Ligue 1 and UEFA Europa League: John Textor, Chairman and majority owner of Eagle Football Holdings, stated: "I would like to congratulate our whole team at Olympique Lyonnais for demonstrating clearly what we have long known, that our great club in Lyon is financially strong and ready to continue its climb up the tables in France and in Europe. We previously cleared through a rigorous sustainability review by UEFA, and now, under the remarkable leadership of our Chair Michele Kang, OL has succeeded on appeal, in cooperation with the DNCG, to confirm our place in Ligue 1 and in Europa League." He continued, "Today's decision is a vital recognitio
Sandline Global Expands International Presence with New London Office9.7.2025 15:15:00 CEST | Press release
LONDON, GB / ACCESS Newswire / July 9, 2025 / Sandline Global, a leading provider of legal technology, eDiscovery, and litigation support services, is proud to announce the opening of its new office in London. This milestone marks a strategic expansion of Sandline's international footprint and reinforces the company's commitment to serving clients across the UK and broader EMEA region.Sandline Global Logo Sandline Global Logo The decision to establish a permanent presence in London was driven by significant and sustained demand for Sandline's services in the region. With a growing number of cross-border matters and increasing interest in Sandline's capabilities-including digital forensics, eDiscovery services, and managed review-the new location will enable the company to deliver tailored, more localized support to clients with complex legal and regulatory needs. "Our expansion into London reflects both the strength of our partnerships in the UK and our long-term vision for internation
Agassi Sports Entertainment Engages IBM to Help Elevate Racquet Sports Experience9.7.2025 14:30:00 CEST | Press release
LAS VEGAS, NV / ACCESS Newswire / July 9, 2025 / Agassi Sports Entertainment Corp. (OTC PINK:AASP), an emerging leader in sports entertainment and innovation, is pleased to announce an exciting collaboration with IBM (NYSE:IBM) which includes the planned use of AI aimed at transforming the digital landscape for various racquet sports worldwide. As two iconic brands with strong connections to racquet sports, and a shared commitment to excellence, Agassi Sports Entertainment has engaged IBM to help create what Agassi Sports Entertainment believes will be an unrivaled digital experience that caters to players and fans alike. This relationship represents a unique fusion of passion, technology, and innovation that Agassi Sports Entertainment expects will not only enhance the way people engage with racquet sports but will also elevate the sport's overall accessibility and enjoyment. Our joint efforts are planned to focus on harnessing cutting-edge technology to deliver personalized experienc
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom