Moment Factory
A four-night concert series takes real-time content to new heights
LAS VEGAS, NV / ACCESSWIRE / April 19, 2024 / Award-winning multimedia studio Moment Factory is proud to announce its latest collaboration with Phish: a groundbreaking four-night concert series at Sphere in Las Vegas. Running from April 18 to 21, the shows mark a bold step forward in live concert experiences, taking advantage of the venue's next-generation technologies to showcase immersive multimedia content generated from an innovative fusion of real-time and pre-rendered visuals. Only the second band to perform at Sphere, Phish ventures into new territory with its improvisational style, leading concert-goers on a mind-bending multisensory journey.
To view this piece of content from cdn.nwe.io, please give your consent at the top of this page.Credits: Rich Fury / Sphere Entertainment
Moment Factory played a central role in the co-creative direction of the four shows, collaborating closely with Show Director Abigail Rosen Holmes. The studio's involvement extended to set design, video design, and production, as well as contributing to lighting concepts in collaboration with the band's longtime lighting designer, Chris Kuroda.
Moment Factory takes a future-forward approach to real-time generative video content, bringing unique visuals to the world's highest-resolution LED screen each night. Combining scenographic elements, 360° live performance capture, technologies including Unreal and Notch, pre-rendered imagery, and visuals generated with the assistance of AI, Moment Factory uses a number of tools and techniques never before seen at Sphere.
"Phish Live at Sphere is an incredibly audacious project that we are thrilled to have worked on. We feel extremely privileged to have legendary bands like Phish entrusting us with creating immersive universes around their music and identity, enabling them to connect with fans in completely new ways. Moment Factory got its start VJing in the late 90s, and we are particularly proud, nearly 25 years later, to have maintained this initial passion. We are now pushing it to an unprecedented level, creating the longest-ever real-time content show on the world's most immersive canvas at Sphere," says Daniel Jean, Producer for Shows, Moment Factory.
Powered by the venue's 21st-century technologies, each show in the four-night series is set apart by a curated setlist, Phish's signature improvisation, and a customized orchestration of music, visuals, and lighting.
Rising to this creative and technical challenge, the team worked closely with a trusted network of collaborators, including Disguise, whose innovative platform powered Moment Factory's extensive hours of pre-rendered and real-time visual content on a sprawling 16K x 16K resolution canvas. Fuse Technical Group served as the technical integrator for the video system, managing the incorporation of Moment Factory's content onto servers and providing supplementary servers for real-time content delivery. Moment Factory also enlisted Fly Studio, Myreze, and Sila Sveta for screen content production; Troublemakers for audio design during Phish's stage entrance; and Picnic Dinner Studios and Totem Studio for 2D animations during the intermission.
Phish Live at Sphere marks the Montreal-based studio's seventh and most ambitious collaboration with the prolific rock band. Their long-term creative partnership includes previous concerts at Madison Square Garden and the MGM Grand.
This latest undertaking highlights Moment Factory's expertise in hijacking technologies to create innovative entertainment - artificial intelligence serving as a prime example. Integrating AI seamlessly into workflows and customizing the technology to meet production demands supports the studio's commitment to innovation, collaboration, and pushing creative boundaries. Moment Factory embraces AI as a tool for pioneering new aesthetics, modes of engagement, and experiences that blend digital and physical worlds.
About Moment Factory
Moment Factory is a multimedia studio with a full range of production expertise under one roof. Our team combines specializations in video, lighting, architecture, sound and special effects to create remarkable experiences. Headquartered in Montreal, the studio also has other addresses in Tokyo, Paris, New York City, and Singapore. Since its inception in 2001, Moment Factory has created more than 550 unique projects worldwide, including the Lumina Night Walks and Aura Series, as well as The Messi Experience. Its productions span the globe and include such clients as Olivia Rodrigo, Billie Eilish, Madonna, Microsoft, Disney, Universal Studios, Sony, Boston Museum of Science, Cipriani, and Fontainebleau Las Vegas. The studio explores innovative storytelling and creative uses of technology to craft immersive multimedia worlds that enhance the vital link between artist and audience.
To download photos and videos: PRESS KIT
Contact Information
Maïté Godin
Chargée aux relations publiques
media@momentfactory.com
1-514-814-6967
SOURCE: Moment Factory
To view this piece of content from stats.nwe.io, please give your consent at the top of this page.View the original press release on newswire.com.
To view this piece of content from www.accesswire.com, please give your consent at the top of this page.About ACCESS Newswire
Subscribe to releases from ACCESS Newswire
Subscribe to all the latest releases from ACCESS Newswire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from ACCESS Newswire
Kadence Names OpenAI's Tracy Hawkins as Strategic Advisor to Advance Enterprise Workplace Innovation20.11.2025 15:00:00 CET | Press release
Kadence expands its advisory team to drive the next chapter of connected, AI-enabled workplace strategy. SAN FRANCISCO, CA / ACCESS Newswire / November 20, 2025 / Kadence, the workplace operations platform for people and spaces, today announced that Tracy Hawkins, Vice President of Real Estate and Workplace at OpenAI, has joined the company as a Strategic Advisor. Hawkins will play an important role in helping Kadence accelerate its mission to build more human, connected, and strategically designed workplaces for the modern enterprise.Tracy Hawkins Tracy Hawkins, Vice President of Real Estate and Workplace at OpenAI To accompany today's news, Kadence has published an in-depth conversation with Tracy exploring her vision for the future of human-centered workplace strategy. Read the full story here Hawkins is recognized globally as one of the most influential leaders in modern workplace strategy. Her career spans nearly a decade overseeing global real estate and workplace experience at T
Karbon-X Advances Community-Led Forest Protection in Colombia's Meta Region19.11.2025 15:00:00 CET | Press release
New phase of the Sur del Meta Project expands carbon and biodiversity monitoring while strengthening local governance and livelihoods. CALGARY, AB / ACCESS Newswire / November 19, 2025 / In the heart of Colombia's Meta department, where forests and farmlands converge, Karbon-X Corp. (OTCQX:KARX) ("Karbon-X" or the "Company") is deepening its commitment to people-powered climate solutions through the REDD+ Sur del Meta Project - a long-term conservation initiative that protects 40,637 hectares of natural forest while supporting sustainable livelihoods for nearly 1,000 local families. Developed through ALLCOT - A Karbon-X Company, the project development and advisory arm of Karbon-X, the initiative operates across the municipalities of Vistahermosa, Puerto Rico, Puerto Concordia, and Puerto Lleras, a region historically affected by deforestation and armed conflict. The project partners with local farmers, many of whom are victims of Colombia's armed conflict, helping them transition from
eComplete Partners with Sourceful to build AI-Native Creative Operations Across Portfolio18.11.2025 15:00:00 CET | Press release
MANCHESTER, UK / ACCESS Newswire / November 18, 2025 / eComplete, the private equity firm behind Current Body's £300 million London Stock Exchange listing, has announced a strategic partnership with Sourceful, the Manchester-based technology company whose Riverflow 1 model ranks as the world's leading AI image editing model. The partnership brings Sourceful's AI-native creative platform to eComplete's portfolio of direct-to-consumer brands, enabling them to generate brand-accurate, production-ready creative assets at scale across e-commerce, social, marketplace and retail. This makes eComplete the first major private equity investor to adopt AI-native creative infrastructure as a core operational advantage. Why this matters Every consumer brand today faces the same constraint: producing thousands of creative assets, product images, ads, videos, packaging, that feel authentically on-brand across every channel and market. This challenge has intensified dramatically over the past three ye
IXOPAY Appoints George Hansen as Chief Revenue Officer to Accelerate Global Growth in Tokenization, Orchestration, and Compliance18.11.2025 06:00:00 CET | Press release
Seasoned payments executive joins IXOPAY to lead global revenue strategy amid rapid growth and the rise of agentic commerce. LEHI, UTAH / ACCESS Newswire / November 18, 2025 / IXOPAY, a global leader in enterprise-grade payment orchestration, today announced the appointment of George Hansen as Chief Revenue Officer (CRO). A veteran of the payments and fintech industries, Hansen brings more than two decades of leadership experience driving growth, transformation, and customer-centric innovation at a global scale. In his new role, Hansen will drive IXOPAY's global revenue strategy, leading sales and partnerships and aligning with marketing and customer success to support enterprise merchants and partners worldwide. His appointment reinforces IXOPAY's commitment to giving merchants full control of their payment strategy through a vendor-neutral architecture designed for scale, flexibility, and intelligence. Hansen has held senior leadership positions at companies including American Expres
General Holdings Limited and NewOak Capital Form Strategic Joint Venture to Launch CMXG, an $800M Commodities Investment Platform18.11.2025 06:00:00 CET | Press release
DUBAI, AE / ACCESS Newswire / November 18, 2025 / General Holdings Limited (GH), a Dubai International Financial Centre-based multi-strategy private investment holding company, and NewOak Capital LLC, a New York collateralized private debt asset management and structured financing and capital markets firm, today announced the formation of Common Commodities CMXG (CMXG), a vertically integrated tech-enabled commodities investment platform designed to deliver risk-controlled, scalable institutional commodity-linked real yield and growth equity to qualified global investors. The partnership combines General Holdings' strategic capital and governance expertise with NewOak Capital's structured asset-based supply-chain financing capabilities and distribution platform. This sets the foundation for "a globally scalable, integrated and transparent institutional trade finance platform facilitating sustainable and inclusive cross-regional growth." Strategic Capital Deployment and Fund Launch CMXG
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom