Business Wire

OR-AIRSHIP

8.3.2024 15:01:30 CET | Business Wire | Press release

Share
SXSW Engages Airship to Power Essential Guest Experiences in its Official 2024 SXSW GO Mobile App

Airship, the mobile app experience company, today announced that South by Southwest® Conference and Festivals (SXSW®) is using the Airship App Experience Platform to power lifecycle messaging and native app experiences in the official SXSW GO mobile app presented by Paramount+. Unified experiences inside and outside the app will optimize app onboarding, opt-in permissions and feature adoption, while guiding and informing attendees throughout the conference and festivals.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240308548719/en/

To view this piece of content from mms.businesswire.com, please give your consent at the top of this page.

The SXSW GO mobile app, powered by Airship and Eventbase, serves as a digital companion to help attendees optimize their time at the conference and festivals. (Graphic: Business Wire)

New to 2024, SXSW has increased the number of daily SXXpress Passes, giving in-person attendees more opportunities to request to skip the line at any event for which they have primary access. Airship Mobile Wallet dynamically generates the personalized digital express pass and distributes it via email, Apple Wallet or Google Wallet. Registered attendees will be able to request a limited number of SXXpress Passes in the SXSW GO mobile app or SXSW Schedule starting at 9 a.m. the day before the events to which they want priority access.

The SXSW GO mobile app allows attendees to navigate the event with ease, build a personalized schedule, network with other attendees, find nearby events and much more. SXSW attendees can explore the SXSW GO mobile app here, including download links for iOS and Android.

“Working with Airship and our other partners has allowed SXSW to introduce entirely new mobile experiences to guests over the years, from industry-first implementations to today’s no-code experiences and innovative mobile wallet VIP experiences that allow us to further unify the guest experience and go far beyond messaging alone,” said Michael Brown, Vice President of Innovation, SXSW. “It takes a village to unlock the magic of SXSW, and I’m proud to say that the SXSW GO app is the best way for people to get the most from the conference and festivals, whether they’re here in-person or joining from home.”

“SXSW is dedicated to helping brands unleash their creativity,” said Thomas Butta, Chief Strategy and Marketing Officer at Airship. “We’re proud to be a long-standing partner of SXSW. Our technology makes life better for SXSW attendees by delivering just what they need – on the ground, on their app, and everywhere in between.”

For more than 10 years, SXSW has worked with Airship and partner Eventbase to deliver innovative mobile app experiences that allow conference and festival attendees to get the most out of SXSW. The time-tested, battle-proven partnership between Airship and event app platform Eventbase powers mobile app experiences for many of the world’s largest events, including CES, Cisco Live, Salesforce Dreamforce, Sundance Film Festival, Adobe Summit and VMware Explore.

About Airship

No one knows more, does more, or cares more than Airship when it comes to helping brands master mobile app experience (MAX).

From the beginning of apps, Airship powered the first commercial messages and then expanded its data-led approach to all re-engagement channels (mobile wallet, SMS, email), app UX experimentation, no-code native app experience creation and App Store Optimization (ASO).

Having powered trillions of mobile app interactions for thousands of global brands, Airship’s technology and deep industry expertise have enabled apps to become the digital center of customer experience, brand loyalty and monetization.

With the Airship App Experience Platform and Gummicube’s ASO technology and expertise, brands now have a complete set of solutions to optimize the entire mobile app customer journey – from the point of discovery to loyalty – driving greater value for everyone involved.

For more information, visit www.airship.com, read our blog or follow us on X (formerly Twitter), LinkedIn and Facebook.

To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240308548719/en/

About Business Wire

Business Wire
Business Wire
101 California Street, 20th Floor
CA 94111 San Francisco

http://businesswire.com
DK

Subscribe to releases from Business Wire

Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.

Latest releases from Business Wire

Takeda’s Zasocitinib Demonstrates Consistent, High Rates of Skin Clearance Across the Body, Including Hard-to-Treat and High-Impact Sites, in Phase 3 Psoriasis Studies17.7.2026 00:00:00 CEST | Press release

On average, about 75% of patients with scalp psoriasis treated with zasocitinib achieved clear or almost clear skin at week 16 Approximately 70% of patients with palmoplantar disease treated with zasocitinib achieved clear or almost clear skin at week 16 Zasocitinib demonstrated statistically significant improvements in Nail Psoriasis Severity Index (NAPSI) versus placebo Results reinforce the potential of zasocitinib to deliver rapid and durable skin clearance, including in the hardest-to-treat areas, in a convenient once-daily pill Takeda (TSE:4502/NYSE:TAK) announced new data from the two pivotal Phase 3 studies of zasocitinib (TAK-279), a next-generation, highly selective and potent oral tyrosine kinase 2 (TYK2) inhibitor, in adults with moderate-to-severe plaque psoriasis (PsO).1 Presented at the 2026 American Academy of Dermatology (AAD) Innovation Academy, these secondary endpoint data show that zasocitinib demonstrated consistent and high rates of skin clearance across hard-to-

Merz Completes Inaugural €450 Million Schuldschein Loan Issuance16.7.2026 23:36:00 CEST | Press release

Debut transaction more than three times oversubscribed The Merz Group has successfully completed its first-ever Schuldschein loan issuance, placing a total volume of €450 million in the debt capital market – a multiple of three relating to the launch volume. The debut transaction was significantly oversubscribed and attracted strong interest from all investor groups. The proceeds were settled and paid out today. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260716926041/en/ Dr. Almuth Steinkühler, Chief Financial Officer Merz Group The transaction comprises both fixed- and floating-rate tranches with maturities of three, five, seven, and ten years. Around 50 German and international investors participated, representing a broad range of institutions, including private banks, German federal state-owned banks, public savings banks, cooperative banks, pension funds and occupational pension institutions. With the successful plac

The Estée Lauder Companies Appoints Madeleine Boyd as Senior Vice President, Global Brand Communications16.7.2026 22:22:00 CEST | Press release

The Estée Lauder Companies Inc. (NYSE: EL) today announced the appointment of Madeleine Boyd as Senior Vice President, Global Brand Communications, effective July 20, 2026. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260716738393/en/ Photo by Esteban La Tessa As part of the company’s continued efforts to strengthen how its brands better connect with consumers, Ms. Boyd will establish and lead a newly integrated Global Brand Communications team. In this role, she will ensure the company’s diverse portfolio is anchored by a cohesive enterprise communications strategy, while accelerating bold, consumer-first storytelling that drives earned media, cultural relevance, and brand desirability. She will also strengthen creator engagement, helping the company’s brands gain attention where culture is being shaped. Ms. Boyd brings extensive experience spanning brand strategy, communications, consumer engagement, and cultural insight

Grid Dynamics Enters Strategic Partnership with Doosan Robotics to Accelerate Physical AI Adoption Across Manufacturing and Logistics16.7.2026 22:05:00 CEST | Press release

Key Takeaways: Grid Dynamics partners with Doosan Robotics to provide industrial cobot users with a turnkey software stack for physical AI and corresponding integration services. Grid Dynamics offerings enable Doosan cobot users to solve advanced robotic automation use cases such as processing and inspection of complex-geometry objects, assembly with variability, and packaging of unseen and deformable items. This partnership positions Grid Dynamics to address the fast-growing physical AI market with applied end-to-end solutions including foundational AI components, software platforms, integration services, and hardware for a broad range of manufacturing and logistics companies. Grid Dynamics Holdings, Inc. (Nasdaq: GDYN) (Grid Dynamics), a premier AI transformation partner for the Fortune 1000, announced today it has entered into a strategic partnership with Doosan Robotics, a global leader in collaborative robot solutions, delivering cutting-edge AI robotics to 45 countries worldwide.

NetApp Acquires DataPelago, Making Data AI-Ready at the Infrastructure Layer16.7.2026 18:30:00 CEST | Press release

Embedding GPU-accelerated intelligence enables enterprises to easily discover, govern, and activate data for AI and analytics at the source NetApp® (NASDAQ: NTAP), the Intelligent Data Infrastructure company, today announced it has acquired DataPelago, a California-based AI data infrastructure company recognized for its innovative approach to eliminating data processing bottlenecks for AI and analytics workloads. The acquisition marks a foundational expansion of NetApp's portfolio, enabling GPU-accelerated data processing aligned directly with the storage layer. With this acquisition, NetApp establishes itself as the company that makes zero-copy activation of enterprise data for AI real. AI is the defining platform shift of our era, but enterprises are discovering that their greatest bottleneck is preparing, governing, and activating their data fast enough to put AI into production. The key to accomplishing this objective is to enable accelerated computing where the data is created and

In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.

Visit our pressroom
World GlobeA line styled icon from Orion Icon Library.HiddenA line styled icon from Orion Icon Library.Eye