Business Wire

REPLY

15.1.2024 09:31:27 CET | Business Wire | Press release

Share
Reply Revolutionises the Configuration Experience With "AI Product Discovery": a Product Configurator Harnessing the Potential of AI and Real-time 3D

Reply announces the launch of AI Product Discovery a real-time 3D product configurator powered by generative AI. The solution introduces a new mode of interaction with digital twins, simplifying the understanding of the product and its variations, thus enhancing the overall product configuration experience.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20240115218239/en/

To view this piece of content from mms.businesswire.com, please give your consent at the top of this page.

AI Product Discovery is a solution that leverages real-time 3D configuration technologies and generative Large Language Models for photorealistic product visualisations and immersive experiences. (Photo: Reply)

Developed by Infinity Reply and Machine Learning Reply, specialised companies within the Reply group focusing on 3D Content & Spatial Computing and AI, "AI Product Discovery" enables the creation of highly realistic real-time 3D representations of objects and environments, thanks to Epic's Unreal Engine technology. Leveraging generative AI, the configurator provides a digital assistant on the Large Language Model by OpenAI but is integratable with other Large Language Models as well, interacting with and supporting the end user during configuration activities.

The AI Product Discovery configurator provides a seamless, intuitive, and personalised experience. It employs a generative AI model that guides the user through configuration paths, offering precise and contextualised information about each product or brand's specific features. Additionally, it allows for the creation of unique patterns of materials and textures. By utilising voice, gestures, or text commands, users can seamlessly customise the product in real-time – altering finishes, colours, materials, and options. Thanks to advanced real-time 3D technologies, users have control over the product's animations and a better visualisation of its features and movements.

Its versatile design enables AI Product Discovery to cater to diverse sectors, ranging from automotive and retail to home appliance manufacturing, offering round-the-clock personalised assistance through both physical and digital platforms.

For more information on AI Product Discovery and Reply's generative AI-based solutions, visit: www.ai.reply.com.

Reply
Reply [EXM, STAR: REY] specialises in the design and implementation of solutions based on new communication channels and digital media. Reply is a network of highly specialised companies supporting key European industrial groups operating in the telecom and media, industry and services, banking, insurance and public administration sectors in the definition and development of business models enabled for the new paradigms of big data, cloud computing, digital media and the Internet of Things. Reply services include: Consulting, System Integration and Digital Services. www.reply.com

Infinity Reply
Infinity Reply is the Reply Group company specialised in 3D visualisations and the development of customised real-time and CGI solutions. The portfolio includes offline and realtime consulting services, the development and implementation of creative and technological concepts, the production and implementation of content based on established technologies, data formats and interaction devices. Possible applications include product design and development, marketing and sales, training and service, as well as entertainment. www.infinity.reply.com

Machine Learning Reply
Machine Learning Reply is the Reply Group company specialised in providing artificial intelligence services and solutions to guide its customers towards digitisation, helping them to become more competitive and data-driven through Smart Analytics, Machine Learning and Artificial Intelligence. With expertise in deep learning, machine vision, NLP and predictive modelling, the company helps its customers to empower their business by providing them with highly experienced dedicated development teams. www.machine-learning.reply.it

To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.

View source version on businesswire.com: https://www.businesswire.com/news/home/20240115218239/en/

About Business Wire

Business Wire
Business Wire
101 California Street, 20th Floor
CA 94111 San Francisco

http://businesswire.com
DK

Subscribe to releases from Business Wire

Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.

Latest releases from Business Wire

DCO Concludes 5th General Assembly with Adoption of the Kuwait Declaration on Responsible AI for Global Digital Prosperity7.2.2026 16:41:00 CET | Press release

The Digital Cooperation Organization (DCO) has concluded its fifth General Assembly, with Member States adopting the Kuwait Declaration on Responsible AI for Global Digital Prosperity and agreeing on actions to advance inclusive, trusted, and scalable digital transformation in the AI age. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260207972901/en/ DCO concludes 5th General Assembly with adoption of the Kuwait Declaration on Responsible AI for Global Digital Prosperity (Photo: AETOSWire) Convened on 4–5 February 2026 under the Presidency of the State of Kuwait, the General Assembly brought together Ministers and Representatives of Member States, alongside Observers, partners, and guest countries, to review progress against the DCO 4-Year Agenda (2025–2028), take joint decisions on multilateral initiatives, and translate shared ambition on AI into delivery. Ministers and representatives reaffirmed their commitment to inclu

Rapid Medical™’s DISTALS Trial Overwhelmingly Positive, Demonstrating Superior Reperfusion with TIGERTRIEVER™ 13 in Medium Vessel Stroke6.2.2026 20:30:00 CET | Press release

TIGERTRIEVER™ 13 is the first device shown to meet safety and effectiveness endpoints for restoring blood flow in smaller but critical areas of the brain, accounting for almost 50% of all ischemic strokes Rapid Medical™, a leading developer of active endovascular devices, today announced late-breaking results from the DISTALS multicenter, randomized controlled trial showing that TIGERTRIEVER™ 13 achieved superior brain tissue reperfusion with an excellent safety profile when compared with medical management in medium vessel occlusion (MVO) stroke. The findings were presented in the main closing session at the 2026 International Stroke Conference (ISC). Top-line results showed that the TIGERTRIEVER™ 13 arm demonstrated 3x more successful reperfusion without symptomatic intracranial hemorrhage (sICH) compared to medical management–86.3% vs 27.7% (p < 0.001). Notably, zero sICH events were reported in the randomized treatment arm treated with TIGERTRIEVER 13. By comparison, sICH rates rep

Al Barari Breaks Ground on The Cape, The Final Chapter of a Legacy6.2.2026 15:46:00 CET | Press release

Al Barari, Dubai’s pioneering nature-led community, has officially marked the groundbreaking of The Cape, its final signature residential development, celebrating two decades of visionary craftsmanship and a continued commitment to creating harmonious living environments rooted in nature. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260206475199/en/ Hazza Zaal, CEO of Al Barari Real Estate Group, alongside the Sales and Construction teams at The Cape Groundbreaking Ceremony, marking a milestone in Al Barari’s final signature development. (Photo: AETOSWire) The milestone ceremony signals the beginning of a landmark chapter for Al Barari, as The Cape represents the culmination of a 20-year legacy defined by intentional design, wellbeing-focused living, and immersive natural landscapes. Located within Dubai’s green heart, The Cape introduces an enriched lifestyle experience surrounded by lush botanical settings, gentle water

Andersen Consulting indgår samarbejdsaftale med Alfa Group6.2.2026 15:41:00 CET | Pressemeddelelse

Andersen Consulting styrker sit udbud inden for cybersikkerhed gennem samarbejdet med Alfa Group, der er en førende teknologivirksomhed med næsten tre årtiers erfaring i at hjælpe organisationer med at beskytte og optimere deres drift. Alfa Group blev grundlagt i 1996 og har hovedsæde i Rom. Virksomheden leverer avancerede løsninger inden for cybersikkerhed, registrering og forebyggelse af svindel, hændelseshåndtering og sårbarhedsstyring samt udvalgte ydelser inden for processtyring. Deres proprietære teknologi, N.O.V.A., er en fuldt integreret administreret tjeneste, der kombinerer Alfa Groups innovationer med tredjepartssystemer for at beskytte digitale infrastrukturer, reducere risici og øge den operationelle effektivitet. Virksomheden betjener kunder på tværs af brancher, herunder finans og forsikring, forsvar og rumfart, telekommunikation, fremstilling, energi og medicinalindustrien. "Vores samarbejde med Andersen Consulting giver os mulighed for at udvide vores rækkevidde og lev

Quantfury and Sandwich Launch Commercial Series to Encourage Better Choices in Retail Trading6.2.2026 15:00:00 CET | Press release

Quantfury Trading Americas Limited (“Quantfury”), a global brokerage offering commission-free trading at real-time spot prices from major exchanges, has partnered with Sandwich, a leading creative agency for tech and product videos, to produce a Social Responsibility Commercial Series. The series of commercials incorporates clear, engaging storytelling to prompt viewers to think about common retail trading behaviors—especially high-energy marketing, gamification of speculation, and heavy focus on potential gains without equal attention to risks—and to choose more thoughtful, informed approaches. Lev Mazur, Founder of Quantfury, said: “It’s a pleasure to work with Sandwich, whose visual storytelling is outstanding. Since day one, Quantfury has aimed to question and improve the standard practices in the global retail trading industry.” Adam Lisagor, Founder of Sandwich, added: “A good investment is a story. Quantfury stood out by wanting to tell a real, interesting story first—rather tha

In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.

Visit our pressroom
World GlobeA line styled icon from Orion Icon Library.HiddenA line styled icon from Orion Icon Library.Eye