UNIVERSAL-BEAUTY
The French natural cosmetics company, known for its Végétalement Provence brand, announces a €6m capital raise from a group of investors led by Connect Pro, an investment fund based in Marseille.
This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20211209005914/en/
New shareholders
The arrival of new investors to develop Végétalement Provence, is led by Connect Pro alongside the private equity funds BNP Paribas Développement and Etoile Capital, whose membership of leading banking groups, will ensure the sustainability of the support. The financing is completed by the Région Sud Investissement fund.
« We were won over by the commitment and geographic proximity of Connect Pro and its co-investors, to help companies of our region to grow in France and internationally».
Vincent Faraco,
Co-Founder of Universal Beauty Group
Following the transaction, the founders, Vincent Faraco and Jean-Marc Delabre, will remain reference shareholders and will continue to lead the group.
« We are proud to invest in Universal Beauty Group, which will be the first investment of our new Sud Rebound fund launched in June this year. This venture in the heart of the local economic ecosystem is fully in line with our strategy to support the development of key business in our region».
Franck Paoli,
President and Founder of Connect Pro
Partners in growth
The investors’ entry into the company’s capital will allow the business to accelerate its development in the rapidly expanding natural beauty sector, a market expected to show annual growth of 6-9% over the period 2021-2027.
This transaction follows the first investment in the company’s capital in 2017 made by the private-equity fund Audacia, whose support has made it possible to double the number of product references and open 3 own-brand concept salons alongside about twenty independent concept salons under the Végétalement Provence brand, including the most recent salon opened in Lyon in October.
Végétalement Provence – a committed beauty brand
In 2008, Universal Beauty Group started as a distributor of haircare brands before launching its own brand Végétalement Provence in 2011 to offer hairdressing professionals a technical product that was kinder to the environment and customers’ health. In the space of a few years, Végétalement Provence has become a premium beauty brand recognized as much by professionals as by a general public in search of wellness.
With 170,000 products sold in 2020, Universal Beauty Group forecasts sales of €4m in 2021, with an EBITDA margin of around 20%. 70% of sales are made in mainland France, 15% in the French island of Reunion, and 15% internationally. Its eco-responsible products have been rewarded with numerous prizes for their innovation, and are acclaimed by international colourists and hair stylists in search of natural and high-performance products. The brand is distributed via more than 500 points of sale and through its own e-shop.
Established in Saint-Rémy-de-Provence in the South of France since 2014, Universal Beauty Group, with the support of its teams, training academy, and logistics base, is ready to become a major player in alternative cosmetics and beauty.
« We are delighted to welcome our new partners who will bring their vision and support to the growth of Végétalement Provence whose potential is limitless ».
Jean-Marc Delabre,
Co-Founder of Universal Beauty Group
Among the projects for Végétalement Provence
The product range, designed and developed in Saint-Rémy-de-Provence will be further expanded. With the support of its new investor base focused on the region, Universal Beauty will place a particular emphasis on innovation
The company also plans to open a concept store in Paris in Spring 2022, a new base for Végétalement Provence. A significant investment will be dedicated to the digital development of the brand and to support e-commerce. Previously centred more on its domestic market, the new round of financing will allow the company to consolidate its international expansion.
"We are delighted to accompany the leaders of Végétalement Provence in this great adventure. With its unique products, Végétalement Provence responds to a fundamental trend. The increase in the number of people looking for natural products continues to grow and will offer significant development opportunities."
Rémy Garello,
Managing Director of Connect Pro
Fundraising process
The transaction is the conclusion of a competitive process launched in May 2021 to search for an investor. The process attracted very strong interest both in France and abroad from haircare and beauty companies, as well as private equity and family offices.
Universal Beauty Group was advised by Richard Morgan Advisory (Richard Morgan) and the law firm Volt Associés (Stéphane Letranchant, Lucas d'Orgeval). The investors were advised by the law firm Nova Partners (Olivier Nett, Julien Immoff), with the financial audit carried out by Deloitte Finance (Thomas Gorguis).
Universal Beauty Group - Végétalement Provence
Since its launch in 2011, with its hair and skincare ranges, Végétalement Provence quickly established itself as a real alternative to major brands among hairdressers and beauty professionals.
Its efficient plant-based product ranges, with natural and organic sourcing, meet the needs of a demanding professional public looking for technical prowess with a philosophy of eco-responsibility. In addition to the attractiveness and performance of its products, Universal Beauty Group benefits from a network of professional customers whose resale rate of Végétalement Provence products is unparalleled. While the usual resale rate of the sector in France is around 5%, it exceeds 20% with Végétalement Provence.
Today the brand offers a range of over 275 different beauty product references including 140 in hair and skincare for the general public, covering all needs.
Its ranges combine not just beauty and health, but also wellness based on the foundation of innovation and commitment.
The development of creative styling products, and the introduction of a specific line for ethnic hair, complete the product range. The Essentiels collection, with its shampoos and conditioners, has become a must-have for lovers of the brand.
For its professional clientele, Végétalement Provence offers a range of more than 130 colouring references, with an offer by oxidation and an organic offer based on plant powder.
Végétalement Provence currently has about twenty employees in its Saint-Rémy-de-Provence headquarters.
Connect Pro
Since its creation in 2007, Connect Pro has been supporting small and midcap businesses in the South of France in their development and transmission needs with more than €70m in capital invested. Among the latest equity investments, Mariton designs, manufacturer and distributer of custom-made mosquito nets and interior blinds, EITP, a heating and air-conditioning company and Pharma Santé Développement, a group of independent pharmacies. With Sud Rebond, Connect Pro launched its third fund in June 2021 with a fundraising of more than €15m from institutional investors and entrepreneurs in the South-East of France. It will be completed by a second round of fundraising in the first half of 2022 to reach €25m.
BNP Paribas Développement
One of the private equity funds of the BNP Paribas banking group, BNP Paribas Développement, manages €1 billion of its own funds, investing directly to support the development of successful mid-sized companies. BNP Paribas Développement, whose mission is to support management teams in the realization of medium-term strategic projects, has a portfolio of more than 400 holdings.
www.bnpparibasdeveloppement.com
Etoile Capital
Etoile Capital, a subsidiary of the bank Crédit du Nord, is a shareholder of French small business in widely diversified sectors, with a portfolio currently of about twenty investments. It positions itself as a shareholder in the capital of corporate clients of the various regional banks that make up the Crédit du Nord group. The fund brings to the shareholders and managers of its invested companies its expertise in strategic thinking and the means to accelerate development.
www.corporatefinance.groupe-credit-du-nord.fr
Région Sud Investissement
Région Sud Investissement is the regional investment company created in 2010 by the Southern Region of France to support the emergence and development of high growth companies.
Région Sud Investissement, endowed with €134m, benefits from the support of the European Union through the ERDF (European Regional Development Fund), which contributes 42% of its funding. Région Sud Investissement is advised by Turenne Groupe in the management of its holdings.
www.regionsudinvestissement.com
View source version on businesswire.com: https://www.businesswire.com/news/home/20211209005914/en/
About Business Wire
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
A-CAP Announces Successful Divestiture of Standard de Liège SA and Immobilière du Standard de Liège SRL6.6.2025 22:32:00 CEST | Press release
Successful Transaction Marks Another Milestone in A-CAP’s Soccer Club Portfolio Strategy Advantage Capital Holdings, LLC (“A-CAP” or “The Company”), a New York-based insurance and financial services company with over $12 billion in assets, today announced the successful divestiture of Standard de Liège SA (“Standard Liège” or the “Club”), one of Belgium's most historic soccer clubs, and Immobilière du Standard de Liège SRL, the corporate entity that owns the Club's stadium, Maurice Dufrasne Stadium, to a consortium of buyers led by Standard Liège Chief Executive Officer Giacomo Angelini. This transaction marks the end of 777 Partners’ legacy involvement with the Club and sets the stage for the Club’s future growth and success, both on and off the field. Benefits of the transaction include: Increased stability across the Club’s shareholder base, which clears the path for future investments, Operational clarity, establishing a unified direction that will allow both players and management
Populous Acquires Fentress Architects, Expanding Global Aviation Portfolio6.6.2025 20:00:00 CEST | Press release
Populous, the world-renowned design firm specializing in sport and entertainment venues, today announced the acquisition of Denver-based Fentress Architects, a global leader in iconic aviation projects and prominent public buildings, including convention centers, museums and government facilities. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20250606849000/en/ Los Angeles International Airport. Designed by Fentress Architects. This strategic acquisition unites two of the most respected names in architecture, combining Populous’ unparalleled expertise in designing memorable experiences with Fentress’ award-winning portfolio of aviation, civic and cultural landmarks. The acquisition significantly broadens the scope and scale of services that Populous can offer clients across the globe. Bruce Miller, Populous Global Chair and CEO, commented: “We are committed to expanding the breadth of our practice. Fentress Architects has lon
Vertex Presents New Data on Benefits of ALYFTREK® and Importance of Achieving Lower Sweat Chloride Levels at the European Cystic Fibrosis Conference6.6.2025 18:00:00 CEST | Press release
- Oral presentation on outcomes following treatment with CFTR modulators show that improvements in CFTR function, as measured by lower sweat chloride, correlate with better outcomes for people with cystic fibrosis - - Oral presentation on new post hoc data from randomized, controlled and open-label trials suggest improved quality of life results with ALYFTREK compared to TRIKAFTA® – Vertex Pharmaceuticals Incorporated (Nasdaq: VRTX) today announced data across multiple studies demonstrating positive clinical and quality of life benefits of treatment with CFTR modulators and, in particular, ALYFTREK® (vanzacaftor/tezacaftor/deutivacaftor), which is approved in the United States and United Kingdom and is currently under review with health authorities in the EU, Canada, Australia, New Zealand and Switzerland. These data were presented at this year’s European Cystic Fibrosis Society’s (ECFS) 48th European Cystic Fibrosis Conference held June 4-7, 2025, in Milan, Italy. During the conferenc
Andersen Consulting tilføjer dimension med David and Golyat6.6.2025 16:33:00 CEST | Pressemeddelelse
Andersen Consulting udbygger sin globale konsulentkapacitet gennem en samarbejdsaftale med David and Golyat, en filippinsk konsulentvirksomhed inden for digital strategi. Med et stærkt fokus på business intelligence, kundeindsigt og digital first-eksekvering arbejder David and Golyat med kunder på tværs af flere sektorer – herunder regeringer, udviklingsorganisationer og private virksomheder – for at skabe langsigtet værdi gennem datainformerede beslutninger. Miko David, administrerende partner i David and Golyat, siger: "Vi ser frem til samarbejdet med Andersen Consulting, da det er en milepæl i vores vækstforløb. Ved at kombinere vores ekspertise inden for digital strategi og Andersen Consultings globale platform er vi i stand til at levere endnu større værdi til kunder, der navigerer på komplekse markeder." "Dette samarbejde betyder, at vi kan tilføre en ekstra dimension til vores globale konsulentplatform," siger Mark L. Vorsatz, global bestyrelsesformand og administrerende direktø
IBSA Derma at IMCAS Asia 2025: spotlight on the future of aesthetic medicine in the 10th Anniversary Year of NAHYCO® Technology6.6.2025 16:00:00 CEST | Press release
IBSA Derma, the dermoaesthetic division of Swiss company IBSA, will participate in the 18th IMCAS Asia Congress in Bangkok, gathering over 3,000 professionals from across the region to explore the future of aesthetic and regenerative medicine.With the presence in the Congress and a dedicated scientific symposium, the company reaffirms its commitment to advancing bioremodeling approaches and promoting a holistic, science-driven vision of authentic beauty.This year marks a key milestone for IBSA Derma: 10 years of NAHYCO® Technology, a patented innovation in hyaluronic acid science that continues to shape the future of tissue regeneration. IBSA Derma – the dermoaesthetic division of IBSA – once again confirms its leadership in the international aesthetic medicine landscape by participating in the 18th edition of IMCAS Asia, taking place from June 6 to 8 in Bangkok, Thailand. With over 3,000 attendees expected, the event represents a key opportunity for physicians and experts to share the
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom