Brookfield Global Relocation Services Announces the Rebranding of Prudential Relocation Services and Pricoa Relocation
Brookfield Global Relocation Services , a leading provider of global corporate and government relocation services, announced today that it has completed the re-branding of Prudential Relocation Inc. and Pricoa Relocation, officially changing both names to Brookfield Global Relocation Services.
Brookfield Residential Property Services, the parent company of Brookfield Global Relocation Services, acquired Prudential Real Estate and Relocation Services (PRERS), in December 2011. This re-branding is specific to the Prudential Relocation Inc. and Pricoa Relocation businesses and not associated with the Prudential Real Estate Services brand. Under a licensing agreement, Prudential Real Estate brokerage franchisees will be able to continue to use the Prudential brand based on the terms of their franchise agreements.
“This is an exciting and important milestone in the integration of the combined relocation companies and unites us under a common, clear identity in the marketplace,” said Rick Schwartz, president, Brookfield Global Relocation Services. “Proclaiming ourselves as Brookfield Global Relocation Services is a major step toward achieving our goal of combining the two companies into a single, high powered solutions provider for the global mobility marketplace.
Brookfield Global Relocation Services, with offices on 5 continents, provides service to over 85,000 government and corporate employees annually in more than 125 countries, and is the fastest growing company in the mobility industry. The expanded scale of the unified business will ensure that the Brookfield brand promise of agility, flexibility and financial stability reaches more people in more places around the world.
“While there is still integration work ahead of us,” commented Schwartz, “it is already evident that the strength, knowledge and resources of the new Brookfield Global Relocation Services organization will add considerable value for our clients.”
Brookfield Global Relocation Services is part of the operations of Brookfield Residential Property Services, a division of Brookfield Asset Management Inc., a global asset manager with approximately $150 billion in assets under management. Brookfield is co-listed on the New York Stock Exchange, the Toronto Stock Exchange and Euronext under the symbols BAM, BAM.A and BAMA.
About Brookfield Global Relocation Services
Brookfield Global Relocation Services is a leading, full-service outsourcing partner of end-to-end employee relocation, assignment management and consulting services for public and private sector organizations around the world.
Contact:
Brookfield Global Relocation Services
Mike Gorski, (630) 972-2270
mike.gorski@brookfieldgrs.com
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