CIFF and Camera Buyer Italia Launch Formal Partnership to Strengthen Buyer Engagement Across Key European Markets31.7.2025 13:41:02 CEST | Bellagroup A/S | Pressemeddelelse
CIFF (Copenhagen International Fashion Fair), one of Europe’s leading fashion trade shows, is proud to announce a formal partnership with Camera Buyer Italia – Camera Fashion Retailers, aimed at enhancing buyer engagement and curation across strategic European markets. This partnership marks a new chapter in CIFF’s international hospitality program, which will begin with a soft rollout during the upcoming August edition and expand further in the following season. As part of the collaboration, Camera Buyer Italia will act as a strategic curator for buyers from Italy, Spain, France, and Germany. The organization will oversee the selection and integration of high-profile, high-impact buyers into CIFF’s hospitality program, elevating both the diversity and quality of attending retailers and expanding commercial opportunities for exhibiting brands. “CIFF has always prioritized quality over quantity - and this partnership with Camera Buyer Italia allows us to sharpen our focus on attracting